mobile is a vast emerging market that has seen phenomenal growth over the last few years and it is surprising that so many businesses are choosing to ignore it
(PRWEB UK) 2 May 2013
According to Econsultancy, 45 per cent of businesses haven’t invested in a mobile site or app. Only 7 per cent have built mobile apps and around one-fifth (21%) have implemented both a mobile optimized site and mobile app. The figures come as a surprise that still even after previous figures suggest the huge growth of mobile; just under half are still relying solely on desktop. The study looked at information supplied for nearly 2000 digital marketers from around the globe including North America, Europe and Asia.
The news is also shocking for SEO Positive, one of the UK’s best established online promotion companies offering services such as search engine optimisation, pay per click and website analytics. The figures do not reflect the interest the company has been experiencing with converting sites into mobile appropriate or the designing of apps, as Ben Austin, Managing Director explained, "mobile is a vast emerging market that has seen phenomenal growth over the last few years and it is surprising that so many businesses are choosing to ignore it and not convert their site or have a specific app designed. As the year progresses I expect that many businesses will realise the benefits of changing to mobile and the amount changing to a more mobile friendly way will increase."
SEO Positive continues to follow industry news and highlight the benefits of mobile and online promotion.
SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.