Nonprofit Organization Expands Awareness of Post-Deployment Illness through Social Media Campaign Fueled by Individual Donors

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The Sergeant Thomas Joseph Sullivan Center (SSC), a 501 (c) (3) not-for-profit organization named for a Marine who fell to post-deployment illness, has raised funds on a crowd funding site (Indiegogo) to promote distribution of information about mysterious illnesses impacting one in three Veterans of our nation's recent wars. Marshaling the collective power of individual donors, the SSC awareness initiative has reached thousands of people across the country and with additional support will reach thousands more.

NAMED FOR A MARINE WHO FELL TO ILLNESS, IMPROVING POST-DEPLOYMENT HEALTH THROUGH AWARENESS, RESEARCH, AND CONNECTION

Through the internet, we will connect those who have been left behind.

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On a conservative budget, The Sergeant Sullivan Center's Social Media Campaign has begun to significantly expand awareness about post-deployment illness through Twitter, Facebook, YouTube, and Indiegogo.

The Campaign features video and audio interviews as well as web pages and online guides to expand awareness, promote research, and foster connection among those impacted by and working on solutions for post-deployment illness. This little known public health crisis impacts hundreds of thousands of personnel suffering from chronic post-deployment multi-symptom diseases. Since the beginning of the campaign in late March, the SSC has generated over 2000 video views and over 1,000,000 web impressions.

"The objective is for our Social Media Campaign to be self-sustaining by using 'crowd-funding' platforms along with social media distribution tools that drive stakeholders to the resources," says organization President Daniel Sullivan. "Because we address an inadequately understood emerging health crisis (about which institutional donors are only recently become aware), our effort has relied primarily on individual support. Dollars raised in this campaign will help facilitate online distribution by multiple services. Through the internet, we will connect those who have been left behind."

In the final days of the campaign, which ends on May 15, the SSC hopes to raise another $2230 from individual donors to continue to spread awareness about post-deployment illness. Each dollar donated will be matched 100% by SSC co-founder Jeanne English Sullivan (see http://www.sgtsullivancenter.org/why-i-give.html).

Check Out SSC Resources

To join in the SSC awareness drive by making a supportive donation, go to http://www.indiegogo.com/projects/improving-post-deployment-health/x/2266388.

Read about post-deployment illness: http://www.sgtsullivancenter.org/post-deployment-health-news.html.

Watch YouTube videos: https://www.youtube.com/channel/UCbCUjFsGd93y621X1hpCU9A.

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