Vivastream Amplifies Mobile Marketing Association Forum New York 2013 Attendee Experience

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MMA Attendees to Connect, Plan, Network and Socialize. All with Vivastream.

Vivastream’s technology focuses on connecting people interested in the same topics with those who have the information, knowledge and resources they seek.

Vivastream, a social networking platform enhancing audience engagement pre, during and post event, is the official social platform for MMA Forum New York 2013 May 8-10. Vivastream enables MMA to build social communities around topics, promote their speakers and experts, and expand event content beyond physical attendees.

“Vivastream’s technology focuses on connecting people interested in the same topics with those who have the information, knowledge and resources they seek,” said Michael Becker, Managing Director, MMA. “Vivastream is ideal for not only those who attend our events to learn and network, but also for qualified data regarding topics important to our association.”

Vivastream’s social activity engine continuously monitors conversations in real-time, ensuring trending topics matching interests are always front-and-center. As new professionals join Vivastream, they are instantly added to the pool of attendees and are qualified, ranked and assigned to other attendees’ “Who to Know” list based on mutual expertise and interests.

“MMA is a great organization and an important partner of Vivastream,” noted Nick Fugaro, Vivastream CEO. “We are proud to provide our social networking solutions and services to attendees to take advantage of momentum, engagement and content to continue relationship marketing during their events and throughout the year.”

The MMA Forum New York 2013 is the industry’s premier mobile marketing event being held May 8 – 10 at the Marriott Marquis, 1535 Broadway. Attendees can connect and join Vivastream by going to http://www.vivastream.com/events/mmaf2013ny.

About Vivastream
Vivastream is a social platform designed specifically for upwardly mobile business professionals just like you. Vivastream™ tells you “Who to Know™” based on your interests, profile, and skills, and helps you connect and interact with other like- minded individuals before, during and after the event. Learn more about Vivastream at http://www.vivastream.com or follow on Twitter.

About the Mobile Marketing Association (MMA)
The Mobile Marketing Association (MMA) is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the use of the mobile channel. The more than 700 member companies, representing nearly fifty countries around the globe, include all members of the mobile media ecosystem. The Mobile Marketing Association’s global headquarters are located in the United States and it has regional chapters including North America (NA), Europe (EUR), Latin American (LATAM) and Asia Pacific (APAC) branches. For more information, please visit http://www.mmaglobal.com. For information relating to the MMA’s Mobile Marketing Forum series, please visit http://www.mobilemarketingforum.com.

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Heather Covrig

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