Los Angeles, CA (PRWEB) May 07, 2013
Evolve Media’s CraveOnline Media, the largest online male lifestyle publisher, announced today the appointment of media industry veteran, Mike Bender, as Senior Vice President of Sales. Located in the New York office, Bender is responsible for leading and managing the company’s national sales team, while also solidifying partnerships with key marketers and brands looking to engage CraveOnline’s audience across its premium publishing properties.
Bender joins Crave from Spin Media (formerly Buzz Media), where he served as Vice President of East Coast Sales, and played an instrumental role in building, developing, and training his sales team to generate record revenue growth for the company’s online properties. Prior to Spin, Bender spent three years spearheading East Coast Sales for Break Media, also as Vice President of Sales. During his time with the company, he built strategic partnerships with leading brands such as Diageo, AT&T, Unilever and Coca Cola, resulting in branded entertainment and video distribution across Break’s properties.
Earlier in his career, Bender held the title of Senior Account Executive at ABC Television, and was able to form key relationships with Fortune 500 advertisers. Bender was also employed at Univision, where he built and generated awareness of Univision’s online properties that targeted the Hispanic demographic.
“With over 14 years of media sales experience, a reputation for breaking sales records and over-delivering for clients, we believe that Mike is a proven leader who will be a stellar addition to CraveOnline Media,” says Mike Dodge, Chief Operating Officer of Evolve Media. “We are excited to bear witness to his winning track record, and enthusiastically welcome him to the CraveOnline family.”
“I am thrilled to join the Crave Family and lead the Crave sales team as we continue to expand CraveOnline’s position as the authority in men’s online publishing with consumers and within the advertising community.” said Bender. “I look forward to engaging with top brands and marketers to offer the unparallel marketing solutions that have made CraveOnline the leading publisher it is today.”
About CraveOnline Media
CraveOnline Media (http://www.craveonline.com) is the #1 male lifestyle destination featuring video, movies, TV, music, sports, games, cars, humor and more. As the largest male lifestyle publishing company, CraveOnline Media attracts over 30 million unique visitors per month (November 2012, Comscore). CraveOnline strives to get users the most up-to-date and coolest content on the web. For advertisers, CraveOnline produces custom, integrated media programs that leverage rich media, video, mobile and social in ways that allow the marketing message to be an uninterrupted part of the user experience. Recent brand advertisers include Schick, Wrigley, IKEA, Universal, LG, Nikon, Coke, Pepsi, Unilever. The company is based in Los Angeles with sales offices in New York, Chicago, San Francisco, and Toronto. CraveOnline is part of Evolve Media (http://www.evolvemediallc.com).