AARP, LivePitch Media Announce Ten Start-Up Finalists for 2013 Health Innovation@50+ Taking Place May 31 in Las Vegas

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This showcase features the 10 most innovative start-up companies in the “50 and over” health technology and innovation. On May 31st these companies will pitch on stage to the expert judges and leading venture capital and angel investors as well as receive direct consumer feedback from AARP members.

AARP and LivePitch Media today announced the 10 startup finalists for the second annual AARP Health Innovation @50+ LivePitch - - which will take place May 31, 2013 at the Las Vegas Convention Center. This premier showcase features the most innovative startup companies in the “50 and over” health technology and innovation sector.

During the first half of the day, the ten finalist companies will pitch their business to the judges and investor audience, including leading venture and angel investors. In the afternoon, AARP members join the program. Participating companies will redirect their pitches directly to the over 50 consumer audience, gaining valuable real-time consumer insight and feedback. At the end of the day, two grand-prize winners will be announced: an Investor Judges’ Winner and AARP Consumer Winner.

"127 excellent companies applied. This made for some tough decisions when it came time to determine the finalists," said Jody Holtzman, AARP’s Senior Vice President of Thought Leadership. "After careful consideration, we came away with 10 strong companies who we think are posed to make an impact in healthcare for those 50 and over – and for everyone. Not only am I looking forward to seeing each of these companies on stage, but I’m also looking forward to the Judges’ and the AARP members’ reactions to what these companies have to offer."

This year’s Judges include: Geoffrey Clapp with Rock Health; Brad Fluegel with Walgreen Co.; Alan E. Hall with Grow America; and Nina Kjellson with InterWest. The show is emcee’d by Lisa Suennen, Managing Member, Psilos Group. Guest speakers include executives from United Healthcare, Aetna, Humana, Walgreens and AARP.

The ten 2013 finalists are:

Adhere Tech
AdhereTech has created wireless pill bottles that improve medication adherence. These bottles measure the exact number of pills in the bottle in real-time, wirelessly send this HIPAA-compliant data into the cloud, and remind patients to take their medication via automated phone call or text message.
Twitter: @adheretech

Caremerge provides simple mobile/web apps that help simplify care coordination and communication between families and care takers/providers caring for their elderly loved ones.
Twitter: @caremerge

CoPatient, Inc
CoPatient identifies medical billing errors and negotiates medical debt for consumers. Individuals have few tools or trusted resources to know if the medical bills they receive are accurate. Our Advocates find errors in the majority of bills reviewed, realizing savings between 30-70%!
Twitter: @CoPatientInc

HomeTeam Therapy
Home Team Therapy uses online video and the Microsoft Kinect sensor to help physical therapy patients exercise at home. We deliver a fully personalized physical rehabilitation experience that is driven by a physical therapist’s medical expertise and coaching.
Twitter: @hometeamtherapy

LabDoor uses science to tell you what’s really in dietary supplements. On iOS and, consumers scan or search a product for instant A-F grades based on the safety and efficacy of the product. LabDoor reverse-engineers hundreds of products to expose inaccurate labels, contaminated products, and false claims.
Twitter: @LabDoorApp

Life Vest Health
LifeVest is the “stock” tied to your health. By tying health incentives directly to improved health, we transform the abstract value of health into something concrete, cash. Beyond making wellness smarter and more efficient, LifeVest is changing the way we see our health by changing how we value it.
Twitter: @LifeVestHealth

Lively is developing activity-sharing products for our aging parents and other elder loved ones to stay independent and feel safer living on their own. Co-founders Iggy Fanlo, David Glickman and Keith Dutton have extensive experience bringing innovative, loved consumer products to market. Lively’s offering will be available in July 2013.
Twitter: @mylively

SoundFest develops and sells RealClarity, a patent-pending system, consisting of an app and an elegant wireless earpiece to offer a powerful, low-cost solution for hearing assistance. SoundFest is two years old and led by successful entrepreneurs and signal processing experts.
Twitter: @SoundFestCEO

Veristride provides an integrated shoe insole / smartphone / analysis solution that gives users their own information about their movement abilities, including real-time information and feedback. We seek to allow older adults to evaluate, track, and improve mobility and stability in the comfort of their own homes and communities.
Twitter: @veristride

Wello lowers the barriers to getting healthy by delivering a convenient and accountable fitness solution. Clients find qualified trainers in an online marketplace and seamlessly schedule, pay for and interact over live, two-way video, either 1-on-1 or with a group using a laptop and webcam.
Twitter @wearewello

Prize Package

The two winning companies will receive bragging rights. Having won either the consumer or judges favorite trophy, winners show that they are leading the way in innovative, cutting-edge healthcare technology. In addition, winners will have the opportunity to interview with the attending consumer, technology and venture media, putting them in the spotlight as leaders in the future of healthcare technology. They will also take home prize packages containing valuable tech-related products and distribution opportunities.

Attendee Registration

Investors and industry professionals are invited to register to attend Health Innovation@50+ LivePitch. Attendees can register for $399 ($100 off the door price) when they do so prior to May 31st at Registration includes access to the full-day event plus a copy of the exclusive proprietary research: Health Innovation Frontiers: Untapped Market Opportunities for the 50+.

About AARP

AARP is a nonprofit, nonpartisan organization, with a membership of more than 37 million, that helps people turn their goals and dreams into real possibilities, strengthens communities and fights for the issues that matter most to families such as healthcare, employment security and retirement planning. Learn more at

About LivePitch Media

AARP Health Innovation@50+ LivePitch is a property of LivePitch Media, a producer of entrepreneur-focused technology and media conferences and events. LivePitch Media creates and produces custom entrepreneur and investor-focused conferences and pitch events worldwide.

Media Contacts:

LivePitch Media
Christopher Sherman
chris (at) engagedigital (dot) com

Hillary John
hjohn (at) aarp (dot) org

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