Panel Qualitative Research Introduces New Market Research

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Panel Qualitative Research is Now Offering Agencies and Publishers Predictive Modeling for Manuscripts

Pacific Northwest based research firm, Panel Qualitative Research is now accepting new clients that need in depth marketing research, risk mitigation, study revenue projecting and many other services that will help clients maximize their investments and get the most out of their budget. “If publishers and agencies are able to gauge the market in an instant and know who and how to market their books in a clear and concise manner, their efforts will pay for itself in spades. We are here to help them do just that” said Michael Conant, CMO of TRGM Panel Qualitative Research (

Panel Qualitative Research understands the needs and difficulties in book publication so they are now catering to new clients to provide information through qualitative and quantitative research in a timely and cost effective manner. “The services we provide often allow publishers to reduce overhead significantly, reduce unit return rates on all books, streamline the acquisition/production process from over 15 months to less than 90 days and - predict the likely marketability of a manuscript. We do this by incorporating the aspects of a rigorous unbiased, double-blind academic study, a comprehensive large-scale focus group, and an in-depth beta test for our clients; thus, producing a marketability report that allows them to make informed decisions” stated Conant.

Panel Qualitative Research provides in-depth marketing research primarily for the publishing media industry. They also provide consultation to the media and entertainment spheres from time to time. Originally developed as an integrated tool for manuscript acquisition with a focus on risk mitigation, market research, and revenue projecting, they now offer the service to clients who find their research helpful in various decision making functions.

For more information on Panel Qualitative Research and their services, contact Michael Conant through telephone number (626) 344-7970 or email him at mconant(at)panelqr(dot)com. You can also visit their website at

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