Webloyalty announces new partnership with Alitalia

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Benefits for Alitalia online customers and additional revenue for the Italian national airline

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Webloyalty, a leading online marketing provider to the ecommerce sector, today announced a new partnership with Alitalia, flag carrier and Italian national airline. Through this partnership, Webloyalty will support Alitalia in boosting online sales as well as generating additional revenue. After making an online booking with Alitalia, customers will have the opportunity to join the ‘Acquisti e Risparmi’ (Purchase and Save) programme where they can access many benefits, including cashback and discounts on their online shopping purchases.

Customers who join the ‘Acquisti e Risparmi’ programme can earn 10% cashback when they shop at more than 300 top online stores. In addition to the cashback, members can take advantage of other benefits, such as exclusive discount codes and free shipping.

A banner advertisement inviting customers to join Webloyalty’s ‘Acquisti e Risparmi’ programme will be displayed on the purchase confirmation page of Alitalia’s website. Customers who sign up to the programme can try it out for free for 30 days, and then it costs €12 per month to access the benefits. There’s no minimum contract length and customers can cancel their memberships anytime with immediate effect.

“We are honoured to have been chosen by Italy’s leading airline”, said Alexandre Cotigny, Managing Director Southern Europe, Webloyalty. “The travel industry is showing some strong growth trends, and this collaboration with Alitalia helps us consolidate a business model that is proving relevant in this sector”.

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Agnish Ray

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