RedEye Announces Partnership with Live Intent

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Alliance Will Lead to Better Email Ad Conversion Rates.

RedEye

RedEye US

“Using both LiveIntent’s real-time targeting features and RedEye’s behavioral email and analytics capabilities are a win-win for our clients,” said Matthew Kelleher, Chief Commercial Officer of RedEye International.

RedEye has joined the LiveIntent LiveCertified ESP Alliance Program. LiveIntent provides a turn-key premium email advertising solution that brings publishers and advertisers together to serve the best ads possible and foster a better user experience.

With the help of LiveIntent’s real-time, advertisement targeting capabilities, RedEye’s clients will be able to add a new dimension to their email marketing. LiveIntent is the only company that offers real-time display advertising and provides these services across both mobile and desktop platforms.

“Using both LiveIntent’s real-time targeting features and RedEye’s behavioral email and analytics capabilities are a win-win for our clients,” said Matthew Kelleher, Chief Commercial Officer of RedEye International. “By boosting integration between analytics, behavior and email ads, RedEye hopes to produce even better conversion rates for our customers.”

"Through the LiveCertified ESP Partner program, LiveIntent has committed to working with members of the email ecosystem to prove that email remains the true killer app for publishers, advertisers and consumers. LiveCertified Partners like RedEye are core to LiveIntent's ongoing success" said LiveIntent COO Dave Hendricks. “The LiveCertified program fully aligns the revenue and ROI goals of ESPs with their publisher clients while bringing new and never before available audience buying opportunities to advertisers.”

For more information about RedEye, please visit redeye.com/us or call 1-800-291-1327.

About RedEye

Established in 1997, RedEye is the leader in behavioral email solutions. RedEye offers an integrated service of web analytics, email marketing and website usability focusing on analyzing user behavior to increase online conversion and improve customer return on investment. RedEye assists global companies specializing in the retail, insurance, travel, non-profit and financial services industries in growing their ecommerce business. RedEye has offices in the United Kingdom, Germany and the United States. For more information please call 1-800-291-1327. Follow us on Facebook and Twitter.

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Maria Alves-Schemetow
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