Crater Lake, OR (PRWEB) May 15, 2013
A new visitor friendly website, http://www.CraterLakeCountry.com now provides more complete information on lodging, dining and attractions around Oregon’s only national park, which should make Crater Lake National Park more accessible.
Limited visitor services within the Park make it important to know all the area prior to reaching the Park explains site developer Mark Dennett. Dennett points out that 160,000 people use Google to search, “Where is Crater Lake,” every month.
“Not only do many people not know where Crater Lake is located, they also don’t know where to stay or how to include other attractions into a Park experience because they are not aware of the numerous routes to the Park or how far major attractions are from the Park.”
The new site highlights more than 30 businesses and each listing is based on their distance to the Park (with built in route/map links). The site also makes it easier for people to share their stories about visiting the Park. The site is also one of the few places online where you can access one of the largest historical photo collections of the Park.
To make sure that people discover the http://www.CraterLakeCountry.com website, all the businesses featured on the site have joined in a cooperative marketing campaign which is expected to generate up to a million online impressions using a digital ad campaign this summer.
The Dennett Consulting Group, a well-known cooperative marketing campaigns firm, had a long association with Travel Southern Oregon (Southern Oregon Visitors Association) where they created hundreds of successful co-op programs generating millions of dollars of exposure for Southern Oregon.