SMS Masterminds Attracts King of Sales

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Jeffrey Gitomer, a best-selling author and corporate speaker, is aligning himself with the SMS Masterminds - an industry leader in mobile loyalty marketing.

Jeffrey Gitomer met with the SMS Masterminds team to discuss strategies.

"I select the companies I want to associate with based on their integrity, and the way they treat their customers. That's why I picked the Masterminds to work with." -Jeffrey Gitomer

Best-selling author and corporate speaker, Jeffrey Gitomer, has decided to add his powerful voice to the mobile marketing arena by aligning himself with the SMS Masterminds, a national full-service mobile and loyalty marketing agency.

"These guys are amazing...they get it!" Gitomer says of the Masterminds. "I select the companies I want to associate with based on their integrity, and the way they treat their customers. That's why I picked the Masterminds to work with."

Masterminds CEO Alex Minicucci was excited to have Gitomer on board. "It's extremely validating to have the King of Sales validate our model, core ethics, and our passion for supporting small business growth. We have leveraged his expertise to influence our service and support policies, making us the hands-down industry leaders," explained Minicucci. He went on to describe how his national network of “skilled, dedicated and passionate licensees” is what makes the real difference between making a business more money, versus selling yet another gadget.

Gitomer spent the weekend of April 28th with the Masterminds team and their Advisory Council, or top clients from around the country, at their headquarters in the beautiful San Luis Obispo, Calif. He met with the Masterminds as a workshop to fine-tune their market and branding strategy to help elevate their business to the next level.

"We've purposely tried to stay under the radar - but now that we're in over 60 markets and have almost 1,000,000 subscribers in our system, it's time to take this to the next level,” Minicucci says. “Our goal is to legitimize mobile marketing on the local level. Too many mobile companies are run by techies who don't understand how to run a business. All we do is obsess over how to make businesses more successful, and we're good at it."

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Nicole Jacobsen
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