IXACT Contact® CRM for REALTORS® Publishes a New Microsoft Outlook® versus IXACT Contact Comparison Page on Its Website

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IXACT Contact Solutions Inc., North America’s easy to use real estate CRM and marketing system, adds a new page to its website comparing IXACT Contact to Microsoft Outlook. This page clearly highlights the benefits of a CRM for Realtors over Outlook and why they should make the switch.

Outlook is not a true CRM for Realtors
Microsoft Outlook isn’t designed for Realtors and is missing key functionality that real estate agents need to maximize their business success.

IXACT Contact is making it easy for Realtors currently using or considering Microsoft Outlook to compare the two systems and understand IXACT Contact’s advantages over a generic contact management system such as Outlook.

This Outlook comparison page is designed to outline the benefits of the firm’s CRM for Realtors and explain why Outlook is a poor substitute for managing your real estate sphere of influence (SOI), staying organized, and keeping in touch.

“Microsoft Outlook isn’t designed for Realtors and is missing key functionality that real estate agents need to maximize their business success,” said Rich Gaasenbeek, Vice President, Sales and Marketing, IXACT Contact. “For instance, you can’t organize and manage your listings, showings, third parties, and transaction documents in Outlook, and Outlook doesn’t include any listing or closing Activity Plans.”

Personalized mass emails are also known to be very difficult in Outlook, and there’s not a library of pre-written drip marketing campaigns for buyer prospects, seller prospects, and past clients. Moreover, Outlook doesn’t provide a professionally designed and written monthly e-Newsletter, such as the one included in CRM systems like IXACT Contact.

In addition to the Outlook page, IXACT Contact currently has two other comparison pages on its website that compare the system to other popular real estate CRM solutions; Top Producer CRM and Agent Office.

“Many real estate sales professionals have been using Outlook for years and just don’t realize the tremendous difference a good CRM for Realtors makes. That’s unfortunate because a true real estate CRM like IXACT Contact is key to building that coveted referrals and repeat business,” commented Gaasenbeek.

To view IXACT Contact’s Outlook comparison page, click here. To see for yourself the benefits of IXACT Contact vs. Outlook, sign up for a free 5 week trial of IXACT Contact now by clicking here.

About IXACT Contact Solutions Inc.

IXACT Contact® is an easy-to-use web-based real estate CRM that helps REALTORS® stay organized and build lasting relationships with past clients, hot prospects and important referral sources. IXACT Contact makes it easy to stay in touch with clients in a way that’s personalized, relevant and timely. With IXACT Contact, real estate agents can convert more leads into listings and attract more referrals and repeat business. Real estate marketing is also a snap with IXACT Contact’s personalized mass email, drip marketing, real estate newsletter, and Email Campaign Reporting features. The Active Business side of the system helps Realtors keep control of transactions by managing all the to-do’s associated with listings and buyers. Sign up for a free 5 week trial today at http://www.ixactcontact.com.

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Rich Gaasenbeek
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