Broker-Dealer J.W. Cole Acquires Financial Advisers of America

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Combined Firm Will Have Over 400 Advisors Across the Continental US and Hawaii

J.W. Cole Financial today finalized the acquisition of San Diego based Financial Advisers of America. J.W. Cole now partners with over 400 independent advisors across the country and will maintain home offices in Tampa and San Diego, to better support its growing advisor base. The combined firm will have $10 billion in client assets being served.

The acquisition price was not disclosed. The transaction focused on serving the needs of the company’s independent advisors. The acquisition will provide new regional support and technology advantages, as well as greater economies of scale for J.W. Cole and its advisors. Revenues for 2013 for the new entity are projected at $100 million.

“The future of our industry not going to be about size, it is going to be about client experience and making a client feel individually relevant, not just a rounding error,” said RJ Wood, founding principal of J.W. Cole. “The future of our industry is also helping the individual advisor have the same beneficial experience regarding their broker dealer. We want to make sure they feel vital to our partnership, a part of something where success is shared.”

“Advisors who are truly independent business owners appreciate the fact that J.W. Cole is independently owned just like theirs,” said John Carlson, founding principal of J.W. Cole. “We make business decisions the same way our advisor must, and this acquisition strengthens our ability to serve Advisors as our clients, very similar to a good retail acquisition would strengthen their practice and the ability to serve their retail clients.”

J.W. Cole has already seen increased interest from independent financial advisors from the western states, to join J.W. Cole, and expects this trend to continue. In addition to its growing number of advisors, the new combined firm now has 47 employees.


About J.W. Cole Financial
J.W. Cole Financial is an independent broker-dealer located in Tampa, FL and San Diego, CA. serving advisors located throughout the United States. The firm’s main objective is to assist advisors in building great businesses through personalized consultation and customized support. Independently owned and without ties to a parent company or proprietary products, J.W. Cole and its advisors successfully and ethically serve their clients’ financial needs through an open product platform that provides objectivity and autonomy. J.W. Cole clears its brokerage transactions through National Financial Services LLC member NYSE/SIPC a Fidelity Investments company. For more information: Financial Advisers of America, now incorporated in J.W. Cole per the above transaction, was an independent broker-dealer headquartered in San Diego, CA with offices throughout the Southwestern United States and Hawaii. It provided solutions for advisors in all aspects of their practice, including customer service, account processing, compliance, products, technology and a full suite of financial products and services, enabling greater choice and transparency.

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