Expedition PR Unveils Mobile App Launch Offerings

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Agency launches application launch and positioning service designed for the latest mobile apps. The agency has worked with app developers to meet their objectives via reviews, downloads, industry distinctions, and interest from key stakeholders.

Expedition PR LLC announced today its application promotion service designed for the latest mobile apps. The agency has worked with developers to meet their objectives via positive reviews, downloads, industry distinctions, and interest from key stakeholders.

Founded in 2009 and based in Brooklyn, NY, Expedition PR is a boutique agency that provides progressive communications designed for established and emerging global brands. The agency works with a mix of large and small businesses in the consumer tech and B2B sectors.

According to eMarketer, a top trend of 2013 is a mobile-first strategy since mobile technologies and applications are no longer an adjunct of the desktop.

“We’ve expanded our mobile application launch acumen over the years as the online dynamic and opportunities have exploded,” said Katja Schroeder, President of Expedition PR. “We know that technology is paving the way for a sustainable future, and app developers -- like our clients -- are doing just that by offering cutting edge, educational and entertaining content.”

Interval Studios and the Reboot of the Thicket iPad App
The agency collaborated with application developer Interval Studios to launch an updated version of Thicket, an audiovisual playground that allows users of all ages to create beautiful sounds and pictures on the iPad. Thicket immerses users in song-like audiovisual pieces called modes. Each mode can be used as an art generator, interactive toy, and instrument or performance tool.

The Thicket app obtained positive reviews by a number of consumer tech publications, and secured over 42,000 downloads in less than a month in all markets. In France, the Thicket app held first place in its category for over a week, triggering more downloads globally.

Morton Subotnick’s Pitch Painter: Music Composing for Preschoolers
In addition, Expedition PR worked with Morton Subotnick, the author of the highly acclaimed educational CD-ROM series Making Music, to introduce Pitch Painter in 2012 and the latest update in 2013. Pitch Painter is a musical painting iPad application designed for children ages 3 to 5. Using finger painting as a metaphor, children can compose, erase, edit, save or load their creations. They can hear their musical creations played back exactly as they drew them, or as a normal piece of written music, from left to right, or upside down, backwards and even scrub them like a DJ.

Pitch Painter received an ON for Learning Award from Common Sense Media in 2013 as just one of 50 apps, games and websites that received the distinction from the national nonprofit dedicated to helping parents and teachers manage the media and technology in kids’ lives. Also, it was named a “Top 5 Apps for Kids” by Mashable and included in multiple listing for best educational apps for kids.

About Expedition PR LLC
Expedition PR is an integrated communication agency that connects emerging technology companies with key influencers. Founded on the belief that technology shapes a sustainable future, the agency’s mission is to increase market visibility and demand for innovative companies. The agency’s portfolio of high-impact consulting and communications programs offers a tailored approach to a company’s specific growth phase and business objectives.

To learn more, visit http://www.expeditionpr.com or follow us on Twitter @ExpeditionPR or like us on Facebook https://www.facebook.com/ExpeditionPR

You can meet the Expedition PR team at NExT (Northside Entrepreneurship + Technology) in New York from June 13-14, 2013.

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