Green Motion Car Rental Continues its Worldwide Expansion with the Sale of its Master Franchise for the Middle East

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Environmentally friendly Rent a Car company, Green Motion, announced today the sale of its regional master franchise territory to a Jordan based company, Sadeen Rent a Car.

Environmentally friendly Rent a Car company, Green Motion, announced today the sale of its regional master franchise territory to a Jordan based company, Sadeen Rent a Car.

Sadeen Rent a Car, which is an established major player within the Jordanian rental market has been operating for over a decade and has been investigating partnering with an international vehicle rental brand.

Due to Green Motion’s unique positioning within the rental market place, and Sadeen Group’s own commitment to the environment, Green Motion’s franchised system was the perfect match.

Green Motion’s founder and chairman, Richard Lowden, said, “The Middle East represents a highly strategic territory for Green Motion’s onward development and I’m delighted that Sadeen Rent a Car have acquired our Regional Master Franchise for the Middle East.”

Richard went on to say, “The team at Sadeen Group are highly professional and motivated individuals with a considerable amount of rent a car and leisure sector business experience. I have no doubt that they will continue to develop the ethos of the Green Motion brand and exceed leisure and business customer’s expectations.”

Mr Hani Salah, the Chairman and founder of Sadeen Group said, “Green Motion will be great addition to the Sadeen Group within the Gulf region. We are confident that Sadeen Group will be a highly strategic partner for the development of the Green Motion brand within the Middle East. We as Sadeen Group are delighted to acquire the Regional Master Franchise for the Gulf and Middle East countries - Saudi Arabia, Qatar, Kuwait, Bahrain, UAE, Oman, Yemen, Syria, Iraq, Lebanon, Palestinian Territories, Egypt and Jordan.”

Initially, Green Motion will open its first rent a car operation in the Middle East supporting Jordan, and particularly Queen Alia International Airport. Following successful expansion within Jordan, further operations will open within Saudi Arabia, supporting the main business and leisure districts Al-Khobar, Riyadh, Mecca, Yanbu and Jeddah.

As the holders of the Master Regional Franchise for the Middle East, Sadeen Group will be responsible for the onward sale and development of franchised countries within their control – aside from Jordan and Saudi Arabia, these will include the United Arab Emirates, Oman, Qatar, Palestine, Yemen, Bahrain, Egypt, Kuwait, Lebanon, Iraq, and Syria.

Green Motion car hire was established by the entrepreneur, Richard Lowden, in 2007, principally launching the brand within the United Kingdom. Following the successful development of the United Kingdom, and proving the viability of the franchise system, the brand expanded into North America (Mexico) in 2011.

Green Motion has continued to enjoy rapid growth with the company now operating its unique vehicle rental brand in 6 further countries, including the Republic of Ireland, Hungary, Malta, Cyprus, Iceland, and more recently Italy, with its first operational branches opening this month.

Green Motion is fully focused on its continued expansion with plans to open further locations by the sale of either Master Country franchises and/or Master State franchises within North America (Canada and the United States of America), Central America (including Costa Rica, Panama, and Beliz), South America (Brazil, Argentine and Chile); the Far East (Malaysia and Singapore) and further expansion in Europe.

For further information on acquiring a Master County Franchise with Green Motion, please visit

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Naomi Suzuki
Green Motion International Limited
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