CareersinGear.com Ventures to Vegas for Great West Truck Show, Motivates Trucking Industry to Go Mobile

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Trucking and transportation job board unveils mobile advertising products at Great West Truck Show.

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CareersinGear.com

If more than half of all job applications will come from mobile devices by 2015, businesses must act quickly to get ahead of the trend.

CareersinGear.com, a division of Dominion Enterprises, will introduce its newest mobile advertising products to the trucking and transportation industry during this year’s Great West Truck Show in Las Vegas, NV from May 30 – June 1.

Its expanded portfolio will include advertisements within the job seeker’s search results page. For businesses that lack a mobile career site, CareersinGear.com will also offer the option of a mobile-optimized landing page, complete with the company’s logo and customized “About Us” section, as well as a click-to-call feature. The products provide a user-friendly experience across mobile devices.

“If more than half of all job applications will come from mobile devices by 2015, businesses must act quickly to get ahead of the trend,” said CareersinGear.com Vice President/General Manager Chris Baker. “Trucking companies that embrace mobile technology and adopt an interactive recruitment strategy give themselves a competitive advantage. At CareersinGear.com, the number of job searches conducted on mobile devices has increased by 25 percent in just under a year. The data confirms smartphones and mobile devices are taking over.”

Today’s companies must accommodate digital demands if they want to reach consumers and recruit talent. Mobile advertising gives businesses a platform to prominently display their employment opportunities while gaining additional exposure for their brand, products or services.

“Our mobile solutions are designed to get trucking and transportation companies in front of their target audience,” said Denise Tanner, business development manager for CareersinGear.com. “We offer an ideal environment for employers and job seekers in the industry to connect. Our mobile banner products are consistently sold out because they fill a growing need.”

CareersinGear.com will showcase its mobile products during the Great West Truck Show. Trucking companies and employers are encouraged to visit booth # 5127 for a live demo.

About CareersinGear.com
CareersinGear.com, a division of Dominion Enterprises, specializes in recruitment solutions for the trucking and transportation industry. Its clients offer a variety of diesel mechanic employment listings and truck driving jobs for over-the-road and owner-operator positions.

About Dominion Enterprises
Dominion Enterprises is a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, employment, parenting, and travel industries. Headquartered in Norfolk, Virginia, with 3,300 employees in the United States, Canada, England, Sweden and Italy, the company provides a comprehensive suite of technology-based marketing solutions, and more than 45 market leading websites. Millions of For Rent®, Employment Guide® and HotelCoupons.com® publications are distributed across the U.S. each year. For more information, visit DominionEnterprises.com.

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Denise Tanner, Business Development Manager
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