DJ Services in Australia Industry Market Research Report Now Available from IBISWorld

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DJs are a well-accepted part of the entertainment sector, but they are struggling due to increased competition and stagnant demand. For these reasons, industry research firm IBISWorld has added a report on the DJ Services in Australia to its growing industry report collection.

IBISWorld Market Research

IBISWorld Market Research

Increased competition is putting pressure on DJs.

DJs are a well-accepted part of the entertainment sector. They provide background music at bars and corporate events. At special occasions like weddings or in clubs, DJs are often the focus of the event entertainment. The Australian DJ Services industry's product offering is stable and the industry is declining.

DJ enterprises are overwhelmingly sole traders, the majority of whom work in the industry part-time. Industry revenue growth has been constrained by the large number of participants in the industry. Most sole traders only work part-time and are motivated by their enjoyment of music and performing as well as revenue. According to IBISWorld industry analyst Naren Sivasailam, “the level of fragmentation in the industry makes it hard for all but the most prominent club DJs to aggressively grow their revenue”. In the five years through 2012-13, industry revenue is expected to decline at a compound annual rate of 1.2%.

The demand for DJs has been largely stagnate in the past five years and this trend is anticipated to continue into the five years through 2017-18. The industry's largest service is providing DJ services at weddings, and therefore the DJ Services industry is grappling with slow growth in the number of weddings. “It is also struggling to compete with technology that allows individuals to compose and play their own playlists at special events”, says Sivasailam. This is also true of corporate markets. The DJs who play these kinds of events are increasingly competing on the basis of the experience they can provide with sound and related light equipment.

For more information, visit IBISWorld’s DJ Services report in Australia industry page.

Follow IBISWorld on Twitter: http://twitter.com/#!/ibisworldau

IBISWorld Industry Report Key Topics

Businesses in this industry comprise independent (i.e. freelance) disc jockeys (DJs) who play recorded music for an audience, for which they typically receive a fee. This industry does not include salaried employees of radio stations or nightclubs.

Industry Performance
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
Products & Markets
Supply Chain
Products & Services
Major Markets
International Trade
Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalisation
Major Companies
Operating Conditions
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
Key Statistics
Industry Data
Annual Change
Key Ratios

About IBISWorld Inc.
Recognised as the nation’s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every Australian industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Melbourne, IBISWorld serves a range of business, professional service and government organisations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com.au or call (03) 9655 3886.

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Gavin Smith
IBISWorld
310-490-5973
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