Consumers should be able to receive up-to the minute, relevant content and services (such as Spotify’s music services) in the same manner they have come accustomed to with their smartphones.
Munich, Germany (PRWEB) May 22, 2013
The involvement of Facebook, TripAdviser and Spotify at this year’s event is evidence that infotainment has been promoted to be the key priority for the connected car market with both connected navigation and multimedia streaming being crucial features in today’s generation of passenger vehicle. Global connected automotive infotainment system shipments are expected to grow from 5.7 million in 2012 to 50.9 million in 2017 (ABI Research), making this a crucial time for automotive content acquisition strategies.
Content & Applications signifies a key paradigm shift for the telematics industry
Emily Savage, Strategic Director at Telematics Update says, “For the past few years we have seen the telematics industry endeavour to secure its position within the automotive space. This has now been widely achieved and the next step is to transform the vehicle into a valuable part of the connected consumers’ life. Consumers should be able to receive up-to the minute, relevant content and services (such as Spotify’s music services) in the same manner they have come accustomed to with their smartphones. The main challenge with this is to determine how to monetise the content to receive maximum ROI.”
Content & Applications for Automotive Europe 2013 will discuss:
- The App Opportunity - Make those anticipated automotive app revenues a reality over the coming years
- Discuss how to build affordable, open and flexible software architectures to support automotive apps
- OEMs to capitalise on increased connectivity opportunities to build CRM systems for enhanced consumer relationships
- New Strategies to Work with the Developer Community - realign OEM and third party relationships through open developer programmes and API releases
With 30+ senior-level telematics speakers, 20+ sessions, focussed exhibition and the largest gathering of telematics executives determined to build in-vehicle content strategies, Content & Applications for Automotive Europe 2013 is the only place to be to get ahead in this specialised telematics space.
GM and John Deere can attest to the valuable networking opportunity this conference presents:
"An excellent conference! Non-stop intellectual debate on all the important issues related to app and content in the auto industry." - GM
"The most informative telematics conference I have been to." - John Deere
For the complete Content & Applications for Automotive Europe 2013 conference program and speaker line-up, access the e-brochure at http://www.telematicsupdate.com/contenteu/conference-agenda.php or contact the Emily Savage at esavage(at)telematicsupdate(dot)com
Register before Friday (24rd May) via the secure link below to take advantage for €100 saving on all conference passes: https://secure.telematicsupdate.com/contenteu/register.php
About Telematics Update:
Telematics Update Conferences are the most prestigious in the industry. We produce the largest telematics events in North America, Europe & Asia, and attract the most influential speakers providing a rich environment for establishing strategic relationships and networking.
Strategic Director | Telematics Update
T: (Global) +44 (0)20 7375 7532