Guilherme Jardim Pick ups the Renowned Golden A' Design Award

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A' Award and Competitions are pleased to announce that the project Amur Vodka by Guilherme Jardim wins the famed Golden A' Design Award at Packaging Design Competition.

Amur Vodka by Guilherme Jardim

Amur Vodka by Guilherme Jardim

A' Design Award and Competitions are pleased to announce that the project Amur Vodka by creative director Guilherme Jardim and designer Pedro André has been granted the famed Golden A' Design Award at Packaging Design Competition highlighted as a winner by the respected arbiters of the A' Design Award & Competition within a great number of nominations.

Amur Vodka project
Guilherme Jardim, creative director and designer, explains that bottle designed exclusively for the brand AMUR VODKA. The shape of the bottle is elegant and simple, but with a strong presence at the same time. The graphics are simple as well and inspired by Amur river, which is furthermore present in several design details. The logotype is a representation of the river as well. The golden part represents the Russian Siberia and the red part represents China, since distillery is located in a city of Khabarovsk that is located on the border of Russia and China that is divided by Amur river. The river is also represented in gold color used on the capsule while cap is made of cork. Russian language is used in name of Amur's Vodka as a reference to the origin of the product together with a map of Russian Federation where city of Khabarovsk is marked. On the front face, you can also read a short description about the product and its origin.

To learn more about this design, please visit: http://www.adesignaward.com/design.php?ID=26426.

The Golden A' Design Award
The Golden A' Design Award is a prestigious award given to top 3% percentile designs that has achieved an exemplary level of excellence in design. The designs are judged by a panel of three different jury which is composed of Academic, Professional and Focus Group Members. The designs are evaluated with score normalization to remove any biases and are voted on aspects such as functionality, ergonomics, engineering, presentation, innovation, usability, fun details, technology, and any other specific points that could be considered, each of these points are further weighted for different jury groups.

About A' Design Award and Competitions
A' Design Award and Competition aims to highlight the excellent qualifications of best designs, design concepts and design oriented products. A' Design Award and Competitions are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. Learn more: http://www.whatisadesignaward.com.

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Julie Thomas
A' Design Award
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