We are excited to have someone with Lida's expertise and experience in reputation management, market strategy and positioning on our Board.
Lakewood, CO (PRWEB) May 28, 2013
Lida Citroën, Principal of LIDA360, was announced as a new member of the Autism Society of Colorado Board of Directors. Lida brings international experience in branding and marketing for corporations and non-profit entities to assist the organization in their mission to improve the lives of all affected by autism.
"We are excited to have someone with Lida's expertise and experience in reputation management, market strategy and positioning on our Board. She will add value to our mission of raising awareness and support to improve the lives of all affected by autism," says James Buckles, CEO, Autism Society of Colorado.
Lida is an international branding and reputation management specialist who designs and enhances the identities of companies, executives and thought-leaders globally. As principal and founder of LIDA360, LLC, Lida is a sought-after expert in the field of brand development, reputation management and online marketing, leveraging a comprehensive go-to-market perspective and incorporating clients' businesses objectives to create an authentic brand experience.
Lida has held roles at several other nonprofit organizations. Lida serves on the Board of the Parents’ Council for the University of Wyoming, is a volunteer member of Employer Support of the Guard and Reserve (ESGR, a Department of Defense agency) and is active with The Rocky Mountain Down Syndrome Association and The Women’sVision Foundation. She has served on the boards of directors for Commercial Real Estate Women (CREW) Denver; Denver Children’s Home; and Executive Real Estate Roundtable at the University of Denver.
Through her marketing and branding experience and her knowledge of nonprofits, Lida looks forward to helping the Autism Society of Colorado advocate, inform, and share the journey with thousands of Coloradans through their main program areas of policy, education, and community connections.
Other new board members of the Autism Society of Colorado include Denise Caleb and Jeff Nichols. The new members' initial two-year term begins immediately and runs until December 31, 2015.
About the Autism Society of Colorado
The mission of the Autism Society of Colorado (ASC) is to improve the lives of all affected by autism. ASC was founded in 1970 by parents fighting for the right of their children with autism to receive an education in the public schools, and in 1975, ASC, together with other organizations, spearheaded passage at the state and national level of the Individuals with Disabilities Education Act. ASC began as a volunteer-driven organization providing information and services to families and providers. ASC’s current professional staff, together with its active Board of Directors and volunteers, continues to serve individuals and families impacted by ASD by providing advocacy, education, and support. ASC is the “go-to” agency for individuals touched by autism in Colorado. ASC continually strives to be a strong leader among all disability-focused nonprofits by providing state-of-the-art services, educational opportunities and policy initiatives that positively impact the lives of all individuals with disabilities living in Colorado.
LIDA360 is a brand consultancy firm, based in Colorado. Principal Lida Citroën is an international branding and reputation management expert who designs and enhances the identities of companies, executives and individuals globally. Lida practices an integrated approach to branding, marketing and communications that enhances the total customer experience and reduces the investment for success.
The author of the book, Reputation 360: Creating power through personal branding" (Palisades Publishing, 2011), Lida is an accomplished speaker who engages audiences with her empowering message about managing your personal brand and reputation. Lida presents programs for corporations, conventions and non-profit organizations around the U.S. She can be reached at 800-314-5060 or http://www.LIDA360.com/.