Multi-Channel Marketing Leader, Trumpia, Unveils Dramatic Revamp to its Mobile Loyalty Program

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The improved mobile rewards feature makes it easier for businesses to create more loyal customers.

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Our Loyalty Program is not only easy to use, it's a fun and effective way to ensure that customers turn into lifelong patrons.

Trumpia, the multi-channel marketing and messaging solution provider, today released an upgraded version of its mobile Loyalty Program to help businesses build a community of repeat customers. The Loyalty Program is designed to reward customers in ways similar to traditional stamp cards. However, with Trumpia's Loyalty Program, points can be earned and monitored with a mobile phone. The feature supports any traditional feature phone as well as smartphones, making it far more convenient to collect points and redeem prizes.

"Businesses have very simple goals," said Ken Rhie, CEO of Trumpia. "They want to attract new customers and make sure that they come back for more. Our Loyalty Program is not only easy to use, it's a fun and effective way to ensure that customers turn into lifelong patrons."

Trumpia's mobile Loyalty Program revamp offers a number of enhancements. Now, customers can join the program in one easy step by either texting in a mobile keyword to a 5-digit short code or scanning a QR Code. Once customers join the program, they are automatically entered into a distribution list which can be managed online. An added bonus is that once these distribution lists are created, businesses can use the contacts they collect for future marketing campaigns.

The process of rewarding customers with points and redeeming prizes with the Loyalty Program have also been simplified. All customers need to do to collect points is give their mobile numbers to a cashier, similar to the process of earning points at grocery stores or other specialty stores. The cashier then enters the mobile number through the Loyalty Program web portal or via mobile keyword. Customers can check the status of their points and redeem prizes through the same process. By allowing flexibility with how points are distributed, businesses that don't have internet connections can also enjoy the perks of the Loyalty Program.

Other enhancements include more detailed reports on Loyalty Program campaigns, allowing businesses to track the number of new, repeat, and total loyal customers, as well as the breakdown of total points distributed.

For more information or to register for the new Loyalty Program webinar, click here.

About Trumpia

Trumpia is the leading web-based multi-channel marketing platform, committed to helping businesses grow and stay well-connected with their customer base. Trumpia integrates mobile text, email, voice broadcast, instant message, and social media to give businesses and organizations greater reach, greater responses, and greater results.

Trumpia also provides a White Label Reseller Program, Affiliate Program, and Developer API. Sales and support teams are available to serve customers seven days a week -- Monday through Friday, 6:00 am to 6:30 pm, and Saturday and Sunday, 8:00 am to 4:00 pm PST. For more information about Trumpia's All-In-One platform or API, visit http://www.trumpia.com, or call +1-888-707-3030.

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Sarah Chung
Trumpia
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