The Results Are In, and Leapfrog Interactive is Still on Top

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The Annual Communicator Awards grants LeapFrog Interactive five gold and 11 silvers.

A year later, and LeapFrog Interactive kicks off the awards season with a bang, pulling in 16 awards for client work completed in 2012 from the Communicator Awards. Most notable is their work for GuardiaCare, a not-for-profit LFI adopted as a pro-bono client in 2012.

“Being recognized by a reputable awards program like the Communicator Awards helps further solidify LeapFrog’s position as a leading national digital agency among other mid-sized agencies,” said Alan Gilleo, Chief Creative Officer at LeapFrog Interactive. “Even after 13 years in the advertising business, it still excites me to receive the email listing all awards we won for client work.”

LeapFrog Interactive’s inaugural Not-For-Profit Of The Year won five awards, which the agency is especially proud of. During the 2012 yearlong commitment, GuardiaCare received LeapFrog’s expertise in the following areas: Strategy, Brand Standards, Digital and Traditional Asset Creation, and Media Asset Support.

“LeapFrog wanted to help GuardiaCare take a huge step forward in the evolution of their brand,” said Christy Belden, VP of Media + Marketing at LeapFrog Interactive. “Our goal was to build up their community recognition and give them the tools and training they need to be effective in our community. The Communicator Awards we won for work we performed on their behalf helps bring more attention to their cause.”

The Communicator Awards is part of the International Academy of the Visual Arts, an invite-only member organization that focuses on advertising and the arts. They received over 6,000 entries for the Communicator Awards this year alone.

Here are the results for the 2013 Communicator Awards:

Carnival

  •     Silver for the Grab Your Destiny Campaign – integrated campaign

    business to consumer category

Dewey’s Pizza

  •     Gold for Overall Branding
  •     Gold for Visual Appeal
  •     Silver for all Restaurant websites
  •     Silver for Copy/Writing
  •     Silver for Mobile Website

Fruit of the Loom Website

  •     Gold for all Shopping websites
  •     Silver for all Consumer Goods websites
  •     Silver for all Marketing websites
  •     Silver for Homepage Design
  •     Silver for Visual Appeal

GuardiaCare Website

  •     Gold for Copy/Writing
  •     Gold for Visual Appeal
  •     Silver for Overall Branding
  •     Silver for all Charitable / Non-Profit Organizations
  •     Silver for all Public Relations websites

LFI continues to grow their business and add to their already impressive roster of brand work. The digital agency currently works closely with Kroger, Sun Tan City, Kindred Healthcare, Texas Roadhouse and Fruit Of The Loom on a number of brand projects. This surge of new client business has not only boosted LFI on the national agency scene, but also as a job-creator in both Louisville and Cincinnati.

Cool fact: The statue for the Communicator Award was created by the same designer of the Emmy and Oscar awards. LeapFrog Interactive is already clearing space for their new hardware to make it front and center on their growing award wall.

About LeapFrog Interactive
Founded in 1999, LeapFrog Interactive Agency is a full-service digital agency offering a range of guidance to identify client needs and broaden strategic capabilities. Headquartered in Louisville, Kentucky, with a satellite office in Cincinnati, LFI offers clients access to capabilities in SEO, PPC, Social Media, Email Marketing, Mobile Marketing, Display Media, Media Buying / Planning, Digital Design, CMS, Website Development, Research and Analytics. Client list includes world-renowned names in the Food + Beverage, Consumer Product + Retail, Fashion + Entertainment, Healthcare and Financial Services industries.

For more information, please visit http://www.leapfroginteractive.com.

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Sarah Pritts
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