"Since LGBTQ Nation readers are also LGBT consumers, our Directory is the perfect solution for readers and service providers alike."
Phoenix, AZ (PRWEB) May 28, 2013
LGBTQ Nation, the most followed LGBT news service on social media, is launching a new Business Directory aimed at connecting LGBT-owned and LGBT-friendly businesses with LGBT consumers.
With more than 200,000 Facebook and Twitter followers, LGBTQ Nation debuts the first national LGBT Business Directory that has the ability to instantly connect hundreds of thousands of LGBT consumers with LGBT-friendly businesses and services.
"The recent advancement of marriage equality in six more states over the past seven months, and progress in LGBT civil rights in cities and states across the country, has created significant opportunities for LGBT-owned/friendly businesses to connect with LGBT consumers," said Darryl Morris, a co-founder of LGBTQ Nation.
"And since LGBTQ Nation readers are also LGBT consumers, our Directory is the perfect solution for readers and service providers alike," said Morris.
In fact, studies find that gay, lesbian, bisexual and transgender consumers are more likely to buy products and services from companies that advertise in LGBT media.
"This is an opportunity for LGBT consumers to seek out and support businesses within the LGBT community," said Morris. "And with an estimated $800 billion in buying power, the LGBT community is a very powerful consumer."
The Directory — http://www.lgbtqnation.com/directory — allows gay, lesbian, bisexual, and transgender consumers and allies to search for business and services by any combination of keywords, category, or location, read a summary of services, link to the provider's website, and locate a map and directions of the business.
Businesses and service providers can choose from a variety of listing tiers, depending on their needs — from basic listings including website and location, to featured listings complete with an image gallery.
"What's also unique about LGBTQ Nation's Directory is that consumers can also 'rate' a service or merchant, and post a review of their experience," said Morris. "This puts tremendous power in the hands of the LGBT consumer...business thrives on word of mouth."
LGBTQ Nation's Business/Service Directory is in beta-mode and open for registrations by LGBT-owned/friendly business.
LGBTQ Nation, launched in 2010, is based in Phoenix, AZ, with a national bureau in Washington DC, and is LGBT-owned and operated.