The Ascender, a New Digital Magazine Exploring Futurism Unveils its Editorial Vision with a Kickstarter Campaign

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The ad-free, tablet-focused publication focuses on storytelling through immersive, narrative journalism.

Our vision is to create a dynamic, accessible, and beautiful reading experience that has a positive global impact.

The Ascender, a new digital magazine exploring futurist thought and innovation through powerful, investigative journalism has launched a Kickstarter campaign in support of its publishing vision: The Ascender is geared toward forward-thinking tablet readers who want a more immersive and meaningful reading experience about the future in a sleek, compact form.

"We want to expand the conversation beyond technology to create a more exploratory, in-depth conversation about futurism," said Johnston Ayala, The Ascender's publisher and editorial director. "Technology is a big part of forging the future, but it isn't the future itself. By taking a more investigative approach, we believe we can gain deeper insight into the future as well as the human condition. Our vision is to create a dynamic, accessible, and beautiful reading experience that has positive future global impact."

The Ascender will publish an average of five classic feature length (1800- 2500 words) stories every two weeks across cultural genre in areas such as publishing, design, science, environment, travel, art and film. The Ascender will be advertising- free, emphasizing a minimalist design that uses select, powerful photography to compliment and enhance the storytelling. Initially, the Ascender will be available for purchase as an application on Apple's Newsstand and through The Ascender website at

"The current magazine market is lacking a modern, interactive publication focused specifically on futurism," Ayala said. "We strongly believe that narrative, creative journalism coupled with the immersive qualities of touch reading devices will enable a meaningful discourse about the future in a focused and entertaining form."

The Ascender will also feature a unique, premium online community membership that supplements the magazine's content where users can interact with the magazine staff and contributors, get behind the scenes access, receive special offers and chat with other readers about Ascender-related topics and ideas.

"We want to build a online platform that provides an extension of The Ascender's aesthetic and uniquely connects our readers with our editorial vision," Ayala said.

While The Ascender is focused on mobile and tablets, Ayala said that The Ascender has plans to utilize technology and adaptive design to stay at the forefront of digital publishing.

"We are modern digital publishing company and that means we're also a technology company," said Ayala. "The digital publishing sphere is still a very new space and our goal is to make The Ascender available on whatever platforms and devices the future may bring. Essentially, The Ascender is a magazine about the future, of the future, and for the future."

The Ascender Kickstarter campaign runs for 30 days from May 29 through June 29, 2013 and will feature a variety of rewards for backers including subscriptions, hoodies, community memberships, launch party invitations, and specialized print editions. Those interested in pledging to The Ascender campaign should visit the link at:


About The Ascender: The Ascender is a modernist, digital magazine exploring futurist thought and innovation through powerful, investigative journalism. The Ascender was founded in 2013 and is independently owned and operated in Austin, TX.

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Johnston Ayala
The Ascender
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