Malaysia’s Advertising.my Introduces More Copywriting Services

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Advertising.my, one of Malaysia’s leading advertising and media agency has recently introduced a host of new and more exciting copywriting services to complement its current offerings. This will effectively put Advertising.my on the forefront of the industry having led and pioneered many other services in recent years.

The new range of copywriting services offered by the agency is now available not only for corporate advertisers but for every business organization who are looking for such services.

The introduction will now see Advertising.my offering more specialized services in the copywriting sector which has often been indirectly ignored by many in the industry. Through the new service line, the agency will now be able to expand its reach to more market segments and industries by providing high-quality and more cutting edge work.

Set up more than a decade ago, Advertising.my has been working with reputable and established clients from both the private and public sectors in various advertising and marketing campaigns. Today, Advertising.my is the leader in digital and online advertising while offering a wide variety of other above and below-the-line services as well.

The introduction of the new copywriting services followed the announcement earlier this year that the agency will be more aggressive in the Malaysian market in order to better serve the customers. Hence, Advertising.my now offers a wide variety of products and services like LED digital boards and mobile marketing services.

The new range of copywriting services offered by the agency is now available not only for corporate advertisers but for every business organization who are looking for such services.

As an agency, Advertising.my has been working on the main areas of the industry for many years. As part of the enhancement and improvement plan, the copywriting arm is now given more responsibilities where its portfolio is further expanded to provide more services to the clients.

As copywriting has been part of Advertising.my’s repertoire all this while, the agency will be offering these services as a specialized area so that all types of businesses can benefit from industry-standard publications.

Where this is concerned, Advertising.my will now be able to assist in the design and writing of annual reports. This can be publications intended for large to medium sized corporations as well as in the SME industry. The agency has the expertise to provide the whole process chain of designing the annual report. This includes the initial conceptualization of the publication, research, design as well as in the layout developments.

Apart from that, Advertising.my will play the role of consultant and advisor for companies who need assistance with their own publications. Functioning as an independent copywriting consultant, organisations who are planning to produce their own brochures of flyers can engage the agency to help in all the areas of production. This could start from the discussion stage of what to write and images to use to the actual production and printing of the material. From there, Advertising.my will be able to provide further assistance in terms of distribution and dissemination through traditional and digital media.

Another aspect of the copywriting service that Advertising.my is offering is in portfolio writing and production. This is where firms can now derive their own unique product booklets or digital manuals for their customers. The agency will be able to guide the firms into using the best materials in terms of text, image or video to design and develop the portfolio and advice on which media to use as well.

In terms of website design and development, Advertising.my now provides website copywriting as well. This is a very important part of the site which will determine if the page will be effective and read by viewers. Hence, Advertising.my will now be offering this expertise as part of its new services to help advertisers and businesses enjoy more coverage and reach through the internet but providing relevant and effective resources.

Other areas of copywriting included in the new host of services include the design and editing of advertorials to be used in both print and digital media, writing and production of online media like electronic-books and reports as well as producing long and short copy advertisements. Apart from that, Advertising.my will continue to provide all other areas of design and creative development of advertisements for its clients and businesses from every sector in Malaysia.

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Jamie Carruthers
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