Synaptic Global Launches “THE PIP” : The Hospitality Industry’s First 24-hour Property Investment Plan

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Software organizes vast amounts of information and tasks to help brands grow and find profitability in a down economy.

Synaptic Global announces the official launch of THE PIP, offering a new industry-wide vision that vastly improves the Property Investment Plan process for hotel brands and owners.

As the economy begins to recover, brand and hotel owners will likely see an increase in the need to evaluate their hotels. When there are ownership changes, brand conversions or a loan refinancing, hotel brands require a Property Improvement Plan (PIP) to be done. One company has introduced a solution that streamlines the PIP process so efficiently that their customers can benefit by seeing their PIP, with pricing and scheduling, in their hands within 24 hours from the time they start the process. Synaptic Global, Inc. ( provides a creative and technological solution for brand and hotel owners to not only thoroughly review and evaluate their assets but they can also compare every hotel brand upon any hotel asset in fractions of minutes.

"'THE PIP' is the first solution of its kind," stated company founder Butch Schutté. "We exist to give brand and hotel owners a viable way to provide high-quality PIP’s in fractions of the time it presently takes to do a PIP in a simpler and more usable format.”

As the hospitality industry continues to transition itself into the age of inter-connectivity, the notion that knowledge can be interconnected between hotel companies for the betterment of the brand, the hotel owner and the hotel industry, is a new and unique approach to managing and accelerating brand growth. Knowledge is birthed and evolves within a hotel business just as it does within any industry. Though, the commonality and interrelationships of knowledge potential between hotel companies underscores the power and importance that sharing information can bring improved increases to the betterment of all of the players.

THE PIP helps to organize vast amounts of information and tasks across the brands and assets to help streamline work, which increases profitability. Growing your brand profitability is always valuable in this economy and pertinent to growth and change in the industry as a whole.

“This isn’t business as usual” says Butch Schutté. “This approach is unlike the industry has ever seen and in this discussion begins with providing a thorough understanding of the inter-connectivity between brands and assets, industry-wide, for the improvement of the brand and the industry.”

“Our products drive continuous business value by providing instantly understandable and effective knowledge,” said Kevin T. Regan, President of Synaptic Global. “Simply point and click to optimize brand knowledge, coverage and maximize revenues. No more guesswork about best-fit assets to another brand. Gone are the days of lost time, delays, intensive labor, expensive travel expenses and subjective authorship: just smart, informed knowledge based on an unprecedented system platform of the entire interconnected hotel industry”.

About Synaptic Global, Inc.
Synaptic Global, Inc. is a Phoenix-based hospitality firm specializing in technology offerings that meet the needs of hotels specifically in the areas of asset management. For more information, please see

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Amanda Vega
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