63% Of Dads Want The Google Glass Versus a New Set of Golf Clubs This Father’s Day According to a BuyVia Survey

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80% of Dads Would Rather Receive A New TV To Watch The NBA or NHL Playoffs Than Attend The Championships; 50% Of Dads Would Prefer To Go On A Family Outing

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“This year’s survey shows that enriching the family experience is important to today’s Dad,” said Norman Fong, CEO and Co-Founder of BuyVia.

BuyVia, an app/website that stores shopping searches and preferences in the Cloud and delivers the best online/local buys to all your devices, today released the results of its Father’s Day survey. The survey found that 80% of dads would rather receive a new state-of-the-art flat screen TV to watch this year’s NBA or NHL Playoffs for a Father’s Day gift rather than receive tickets to a championship game. The survey also revealed that the majority of dads (63%) would rather receive the new Google Glass for a Father’s Day gift versus a new set of golf clubs. And 52% of dads would rather receive a Sony PS4 versus the recently released Xbox One.

Father’s Day Celebrations
Spending time with their families is key to today’s dads as 50% of them said they’d like to go on a family outing such as out to dinner, attend a sporting event or spend a day at the park. However, just 15% of family members said they are planning an outing for the dad in their life this Father’s Day. 32% of respondents said they are planning on giving dad a card and 30% are planning to give dad a store-bought gift.

“This year’s survey shows that enriching the family experience is important to today’s Dad,” said Norman Fong, CEO and Co-Founder of BuyVia. “Yes, he’s interested in receiving the hottest tech products like a new state-of-the-art flat screen TV, Google Glass, or the Sony PS4, but the survey also showed that most of the technology he covets can be used at home with his family. So gift givers should think twice about more traditional gifts such as ties, golf clubs or tickets to a game.”

The survey results revealed that 35% of respondents are planning to spend $0-$50 on dad this year. Additionally, the majority of consumers (48%) will spend the same amount on Father’s Day gifts as they did on Mother’s Day gifts this year. One-fifth of respondents said they do not give Father’s Day gifts at all.

Additional Father’s Day survey results can be found on BuyVia’s Two Cents blog.

About BuyVia
Based in San Mateo, California, BuyVia is the only online and mobile smart shopping service that combines intelligent shopping capabilities including a set your price feature, UPC/QR scanning, geo-local deals and wish lists. BuyVia is a combination of hand-curated expertise combined with a custom architecture and uses this technology to uncover reputable products at the best price available. Products and deals will be available through charter partners Amazon.com, HP, NewEgg, PriceGrabber, Dell, TigerDirect, Sony etc., but because of BuyVia’s unbiased approach, any product and deal available anywhere on the Internet will be delivered to shopping app/website users. For more information visit http://www.buyvia.com, like us on Facebook http://www.facebook.com/buyvia or follow us on Twitter @BuyVia.

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Kristin Scheidegger
BuyVia
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Cameron Smead

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