Zappix Mobile App Named Finalist for 2013 MITX Innovation Award

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Zappix, the Mobile Portal and Customer Service App company has been named a 2013 MITX (Massachusetts Innovation and Technology Exchange) Innovation Awards Finalist.

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“This is a great honor for us,” said Gal Steinberg, Vice President of Zappix Marketing, “to be a finalist in the Most Innovative App category and receive recognition as a Massachusetts technology leader.

Zappix, the Mobile Portal and Customer Service App company has been named a 2013 MITX (Massachusetts Innovation and Technology Exchange) Innovation Awards Finalist. With its recently released mobile customer service application, Zappix is in the running to nab one of the Bay State’s biggest technology prizes, the highly coveted award for Most Innovative Mobile App. Winners will be announced at the 10th Annual MITX Awards ceremony on June 3rd at the Westin Copley Place Hotel.

“This is a great honor for us,” said Gal Steinberg, Vice President of Zappix Marketing, “to be a finalist in the Most Innovative App category and receive recognition as a Massachusetts technology leader. But we’re not completely surprised because the Zappix app for Android and iPhone users has the potential to re-invent the mobile customer service segment, which is crucial for businesses in terms of profitability and growth.”

Established in 1996, MITX is dedicated to promoting and expanding the state’s digital industry. Through the Innovation Awards and other efforts, the organization engages the web and mobile marketing, media and technology communities in an ongoing discussion of the latest ground-breaking products and services impacting the worlds of marketing and business. Zappix was selected as an MITX finalist based on a number of criteria that included the application’s competitive positioning, value proposition, and ability to move the web and mobile industries forward.

By providing a streamlined, visually-oriented alternative to the prevalent audio-based IVR menus, which are often frustrating to navigate, the Zappix app can transform and enhance customer service for any vertical market. Plus, Zappix technology enables individual company customization at a fraction of the cost to develop and implement an application from scratch.

“Zappix really replaces the need for a company to create its own customer service mobile app,” said Zappix Chairman, Avner Schneur. “We offer a user-friendly, highly affordable business solution that allows customer service navigation and menu changes to be made quickly on the fly.”

Special Zappix customer service features include the use of visual phone menus, forms (custom created or template modified), video and PDF support, map app integration, unique customer service messaging and branding, and smart links to Facebook, Twitter, email and website pages.

By avoiding delays and satisfying needs faster, Zappix provides a welcome and refreshing interactive brand portal that keep customers coming back for more. Smartphone users are encouraged to see for themselves by downloading the free app at Zappix for iPhone and Zappix for Android.

More About Zappix

Since 2012, the Zappix app has grown rapidly to support hundreds of companies that now deliver a streamlined way to reach customer service. The continually expanding list of Zappix-supported organizations includes insurance companies, banks, mobile service providers, retailers, airlines and government agencies. Zappix recently opened its U.S. Headquarters office in Burlington, MA. For more information about Zappix, contact Gal Steinberg, Vice President of Marketing at 617.480.2926; ZappixPR (at) zappix (dot) com or visit Zappix on the web at Zappix.com.

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