UR Mobile Releases Wellabe, the Gamification Platform for Corporate Wellness

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Online wellness platform encourages participants to make small choices that lead to true change and better health.

The launch of Wellabe, a new health and wellness platform from UR Mobile, was announced today.

"Through Wellabe, we can encourage our employees to explore all aspects of wellness”

- Michelle Pollock, Manager of HR, Carisle Foods

Wellabe, an online platform that pushes health and wellness engagement through game theory, was released today by UR Mobile. Created to work in tandem with existing corporate health and wellness programs or as a stand-alone product, Wellabe encourages participants to make small, healthy choices, for which they can earn rewards. Wellabe’s streamlined environment includes challenges, rewards, social networking and customization options.

Companies commonly establish wellness programs to benefit employee health, an outcome that can cut health insurance expenses and absences due to sickness, while also boosting morale. However, low participation can be a major obstacle to the success of wellness programs. Wellabe addresses this dilemma by posing small, attainable challenges to participants. “The challenges in Wellabe act as simple entry points to a wellness-oriented lifestyle,” explained Melissa Vincent, VP Business Development, UR Mobile. Incentives for employee engagement include company-determined rewards for completed challenges and peer social reinforcement through Wellabe’s online social networking component.

Companies that use Wellabe to promote wellness among employees have full administrative control over user features, group management and challenge assignments. Companies can add and fully manage challenges to align with existing wellness programs. Customization also allows promotion of internal training initiatives, certifications and other company-specific goals to employees, as well as the flexibility to promote these initiatives companywide, to specific groups of employees or to individuals. Companies have access to archiving functionality, results tracking, real-time search, competition calendaring and sponsorship options.

Wellabe participants can manage their online profiles and avatars, choose to follow other participants, send challenges and messages to individuals or groups, compete against third parties and earn rewards. They can also keep track of their own progress and see how those in their Wellabe social network are performing.

“Wellabe’s user interface is streamlined for both the administrative users and the participants,” said Aaron Sandoval, VP Creative and UX, UR Mobile. “No coding is necessary, and actions are streamlined to keep both admin and participant engagement quick and easy. This is a platform that is simple to set up – and one that employees will actually use.”

Carlisle Foods has recently introduced Wellabe into its corporate culture. “One of the main reasons we chose Wellabe was for its holistic approach to wellness – meaning that, through Wellabe, we can encourage our employees to explore all aspects of wellness, from social to career to emotional and more,” said Michelle Pollock, Manager of HR, Carisle Foods. “Wellabe’s customization options are also valuable to us in our team-building and internal communication efforts.”

About Wellabe
Created by UR Mobile to work in tandem with existing corporate health and wellness programs or as a stand-alone product, Wellabe encourages participants to make small, healthy choices, for which they can earn rewards. Wellabe’s streamlined, online environment includes challenges, rewards, social networking and customization options.

About UR Mobile
UR Mobile’s pioneering team of software and mobile technology experts provides digital solutions for a variety of industries. Our offerings include a range of unique platforms and business products as well as tailored, partnership solutions.

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