San Francisco, CA (PRWEB) June 04, 2013
The marketing industry continues to embrace the use of Internet marketing channels and strategies to help businesses grow. Recognizing this, San Francisco-based Marcademy, (http://marcademy.com/), the country’s fastest growing career training school for up-and-coming marketers, online marketers, and growth hackers, has announced plans for a new continuing education program which gives future marketing superstars the chance to learn Internet marketing by spending 48 hours “test driving” life as a professional online marketer or growth hacker.
Marcademy’s “Test Drive Online Marketing” series exposes future marketers to a broad range of Internet marketing techniques and experience what the professionals do day-to-day. Located in the epicenter of digital marketing’s resource-rich Silicone Valley and San Francisco, attendees will receive an unparalleled hands-on experience. Topics covered include storytelling & UX, social marketing, website optimization, coding for marketers, search engine marketing and more.
Priced at $99, participants are mentored by a team of world-class professional marketers who will discuss career opportunities, review digital marketing fundamentals, best practices, and share how the techniques learned are applied in practice. Drawing off the curriculum from Marcademy’s more extensive 8-week immersion program, attendees walk away having built, launched and started marketing a fully functional eCommerce site and enough hands-on knowledge to decide if Internet marketing is a profession they want to pursue.
“Online marketing and growth hacking sounds cool, and it is --but like all careers it has its demands, challenges and not-so-fun sides,” said Tim O’Connor, Marcademy’s chief executive officer. “Unfortunately, it’s too common to enroll in a specific college degree or career program without an understanding of the field that awaits them. By the time they realize it isn’t for them it can be too late and they are left with a lot of student loans and no skills.
“We believe there’s an opportunity to assure future marketers that this is the right path for them. Whether they become a Marcademy student or not, just having the opportunity to spend a couple of days 'test driving' what digital markets do day-to-day will help those considering a marketing career become an informed buyer of higher education and understand what it will take to be successful.”
Each session will be held at Marcademy’s San Francisco offices. Dates for the first two programs are June 29-30 and July 27-28. The Saturday program runs from 9:30 am though 9:30 pm. Sunday also starts at 9:30 am and concludes at 4:30 pm. Lunch is included both days and on Saturday evening all registrants are invited to join Marcademy founders, advisors and teachers for dinner. Registration for Marcademy’s “Test Drive Online Marketing” series is available at http://marcademy.com/test-drive/.
Marcademy is establishing the “new norm” in how modern marketers enter the work force – with practical job-relevant education. As one of the fastest growing career training schools for modern marketers, online marketers and growth hackers, the San Francisco-based school’s mission is to narrow the skills gap between traditional higher education learning and the practical skills and hands-on experience today’s employers are looking for. The intensive, 8-week hands-on emersion program is mentored by seasoned marketing professionals and dedicates the majority of learning to developing a portfolio of real projects for real companies. For more information visit http://marcademy.com/.