We look at TrueRomance as the People Magazine of the day, and its library of vintage images that spans nearly 100 years will provide a treasure trove of licensing opportunities
(PRWEB) June 04, 2013
BroadLit, a multi-media company delivering romance to women through various distribution channels including http://www.TruLOVEstories.com, has just signed the All American Licensing & Management Group (AALMG) to represent its library of vintage images from nearly 100 years of True Love and True Romance Magazine covers and content and expand upon its existing group of licensees.
“We are delighted to be back in business with the principals of AALMG, Tim Rothwell, Michael Gottsegen, Reed Nettles, Al Ovadia, and Lisa Berlin Wright, all of whom we have worked with very successfully on other projects in the past. We are certain they will add great partners to our growing list of existing licensees,” says CEO Cynthia Cleveland. “AALMG will make initial presentations at this year’s Licensing Show in Las Vegas to a wide range of potential licensees that produce items from beauty products to apparel and much more on behalf of BroadLit’s TruLove merchandising and licensing program.”
AALMG Co-Founding partner, Michael Gottsegen, stated, “We look at TrueRomance as the People Magazine of the day, and its library of vintage images that spans nearly 100 years will provide a treasure trove of licensing opportunities.” AALMG Co-Founding Partner, Rothwell added, “With thousands of vintage images, the nostalgic brands represent a combination of Hollywood glamor, elegance, and of course, love and romance."
The current list of TrueRomance licensees includes Andrews and Blaine, which is producing high-quality jigsaw puzzles currently featured in Barnes and Noble stores across the country; Rizzoli International Publications, which is publishing a 16-month 2014 True Romance Engagement Calendar; Art.com, which is offering a wide range of art posters; Ephemera, which is manufacturing a line of saucy magnets combining vintage imagery with modern laugh lines; and MyPlash, which is offering a series of True Love and True Romance branded debit cards.
Broadthink, founded in 2002, is a media, marketing, branding, and business development company dedicated to optimizing the visions of its clients. Broadthink’s three partners, Cynthia Cleveland, Nancy Cushing-Jones, and Barbara Weller, are recognized throughout the entertainment, consumer products and publishing industries as experts in content translation from one medium to another. The Los Angeles-based company offers its clients a rich menu of services ranging from business evaluation, brand planning, product development, strategic consulting, and business start up, to business management.
ABOUT ALL-AMERICAN LICENSING & MANAGEMENT GROUP (AALMG)
All-American Licensing & Management Group (AALMG) is a full-service branding agency specializing in client management, licensing, endorsements and retail development. Headquartered in Los Angeles, AALMG has an impressive roster of clients ranging from top consumer brands to celebrities. Founded in 2011 by veteran licensing executives Tim Rothwell and Michael Gottsegen, both formerly of IMG, AALMG provides their clients with a global network of relationships as well as a track record of success. Rothwell is a licensing and business veteran who has recorded the largest licensing deals, in multiple categories, in the industry. And with more than 30 years experience, Gottsegen has garnered numerous awards including his induction into the In Store Marketing Institute’s “Hall of Fame.” For more information on AALMG, go to AALMG.com.