Venetian Builders, Inc., Miami, Increases Marketing of Boynton Beach Sunrooms, Screen Enclosures with Help from Custom Retail Display in Home Depot

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A custom-made retail sales display in the local Home Depot has multiplied sales leads for Boynton Beach sunrooms, patio covers and swimming pool enclosures by Venetian Builders, Inc., Miami, says Chris Noe, president of the construction company. Venetian sales in Palm Beach County have soared over levels of a year earlier, and overall have increased 150 percent, Noe says.

A compact sunroom from Venetian Builders, Inc., Miami, can add living space to a smaller home affordably.

For homeowners in Boynton Beach who need more living space, a sun room or insulated patio enclosure can supply that space affordably and quickly.

The placement of a custom-made retail sales display by Venetian Builders, Inc., Miami, in the Boynton Beach Home Depot has helped increase sales of Boynton Beach sunroom, patio covers and screen enclosures by Venetian Builders, Inc., so far in 2013, says Venetian President Chris Noe.

“West Palm Beach and its suburbs largely were new turf for us last year,” said Noe. “Although we made inroads in Palm Beach County in 2012, we didn’t see a big increase there until we benefited from the exposure of our products and deign services in Home Depot stores in Boynton Beach and elsewhere in the County.”

The retail sales displays, which were designed and built at the Venetian warehouse and fabrication facility in Oakland Park, Broward County, swing open to reveal 8 running feet of Venetian materials and design choices.

“The sales displays have really caught the eye and imagination of consumers,” Noe said. “We placed displays in 41 Home Depots in the second half of 2012 and the first quarter of this year. People obviously like what they see, and they arrange for a free at-home consultation by talking to a Home Depot sales associate or calling us directly.”

Boynton Beach has a great number of homes that are small by today’s standards on lots that are big enough to support bigger houses, Noe said.

“For homeowners in Boynton Beach who need more living space, a sun room or insulated patio enclosure can supply that space affordably and quickly,” Noe said. “Aluminum additions, because of the technology that goes into them, can be installed in much less time than a space of equal size built by traditional construction methods, and for a lower cost. But they have power for day/night use and can be climate controlled, just like other space in the house.”

More homeowners are discovering the convenience of aluminum framing, Noe said. “Our sales increased 85 percent last year, primarily in Broward County,” Noe said. “This year our sales are up 150 percent over 2012 levels, with much of that increase coming in West Palm Beach and its suburbs. We’ve been diligent about adding good people who do good work so that we maintain the quality of service and construction we’re known for providing.”

When an estimator arrives for the at-home consultation, he brings a showroom on wheels with life-size working doors and windows, framing samples, screening, insulated roof and wall panels, and other materials for the homeowner to examine. “It helps consumers see just what we can do for them,” Noe said. “We custom-design every project to fit the home, the neighborhood, lifestyle needs and individual budgets.” Venetian provides written, detailed estimates, which are always free.

Venetian Builders installs custom-design aluminum solariums, patio roofs, pergolas, lattice and swimming pool screens in West Palm Beach, Boynton Beach, Jupiter, Boca Raton, Fort Lauderdale, Davie, Miami, Miramar, Homestead, the Keys and all communities in between.
For more information, call 866-596-2427.

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