New Women’s Choice Award Seal Reflects Timeless Vision

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As the leading advocacy for female consumers, WomenCertified®, Inc. is delighted to announce the rebirth of the Women’s Choice Award seal.

Womens Choice Award Seal

The Women’s Choice Award seal embodies the collective voice and power of the most influential consumer segment in the world - women.

As the leading advocacy for female consumers, WomenCertified®, Inc. is delighted to announce the rebirth of the Women’s Choice Award seal. This brand transformation will better represent the extraordinary power and significance of the Women’s Choice Award to its stakeholders, award recipients, and valued members.

To make this statement of transition, WomenCertified brought in the world class talent of Tim Ransom, a leading brand designer and author to re-imagine the Women's Choice Award as a timeless and classic symbol of empowerment for women. Tim is best known for his brand development work for Coca-Cola, Walmart, Maybelline, Autozone, Coppertone, Sara Lee, Warner Brothers and many others.

This shared vision for the Women's Choice Award is one of relevance for generations to come, supporting women’s decisions and playing a key role in setting the highest standards of excellence which brands strive to achieve.

“The Women’s Choice Award seal embodies the collective voice and power of the most influential consumer segment in the world - women,” says Delia Passi, Founder of WomenCertified® and author of Winning the Toughest Customer: The Essential Guide to Selling to Women.

About Women's Choice Award

WomenCertified®, home to the Women’s Choice Awards, awards businesses and brands based on high recommendation ratings by female consumers through national surveys sent to tens of thousands of women. The Women’s Choice Award represents the collective voice of female consumers in an effort to help women identify businesses that deserve their loyalty and referrals when shopping for themselves and for their families. To learn more, visit http://www.womenschoiceaward.com.

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Delia Passi
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