“Events such as Midsummer allow us to share our Swedish culture and heritage with our guests and to hopefully start a new tradition with our fans.”
CONSHOHOCKEN, Pa. (PRWEB) June 03, 2013
IKEA, the Life Improvement Store, invites the public to the IKEA Midsummer Celebration, which will be hosted in the restaurants of all IKEA U.S. stores on Friday, June 14. Midsummer, an important holiday steeped in tradition in Sweden, marks the summer solstice, the longest day of the year. Consumers can join in the fun as IKEA captures the essence of this Swedish summer holiday with a Midsummer buffet table, featuring a meal of herring, hard boiled eggs, assorted salads, meatballs with lingonberries, and much more. Tickets are available or only $12.99 per person or $4.99 for kids 12 and under (IKEA FAMILY members eat for $9.99 per person or $2.49 for kids 12 and under).
“Our Swedish roots are an important part of the IKEA story,” said Donna Fitzgerald, IKEA Food Commercial Manager. “Events such as Midsummer allow us to share our Swedish culture and heritage with our guests and to hopefully start a new tradition with our fans.”
The IKEA Midsummer Smörgåsbord menu includes:
- Assorted Varieties of Herring
- Whole poached salmon
- Tossed green salad Cucumber salad
- Rhode Island salad
- Summer salad
- Assorted Swedish cheeses
- Boiled dill potatoes
- Meatballs with lingonberries
- Hard boiled eggs with shrimp
- Gravad lax w/ mustard sauce
- Smoked salmon w/horseradish sauce
- Swedish ham (served cold) w/mustard Prinskorv sausage (sautéed)
- Crispbread, thin bread, dinner rolls
- Strawberries and whipped crème
- Ice cream
- Assorted desserts
- Coffee, tea, fountain beverage
Seating is limited, so those that are interested are encouraged to purchase tickets early at their local IKEA store. To locate and contact the nearest IKEA store for more details and seating times, please visit: IKEA-USA.com.
If you can’t make it to a local store to celebrate, experience the Swedish Midsummer celebration at home by making your very own pancake cake – a traditional Swedish dessert.
This is what you need (serves 4):
- 8 IKEA PANNKAKOR pancakes
- 10 oz. whipping cream
- 20 fresh strawberries
- 6 oz. IKEA SYLT JORDGUBB strawberry jam
- Confectioners sugar
- 1 sprig of fresh mint
This is how you do it:
- Thaw the pancakes. Whip the cream.
- Rinse the strawberries, remove the leaves and stems. Cut the strawberries in halves.
- Make alternate layers of pancakes, whipped cream and jam. Put a lot of strawberries on top, sprinkle with icing sugar and garnish with a sprig of freshly cut mint.
Fans can also connect with IKEA via:
- http://www.facebook.com/ikeausa (IKEA Facebook page)
- http://www.twitter.com/DesignByIKEA (IKEA Twitter handle)
- http://www.pinterest.com/ikeausa (IKEA Pinterest page)
IKEA strives to be ‘The Life Improvement Store,’ and since its 1943 founding in Sweden, has offered home furnishings of good design and function, at low prices so the majority of people can afford them. There are currently more than 340 IKEA stores in 41 countries/territories, including 38 in the U.S. IKEA, the world’s leading home furnishings company, incorporates sustainable efforts into day-to-day business and supports initiatives that benefit children and the environment. For more information, go to IKEA-USA.com.
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