Sydney, Australia (PRWEB) June 07, 2013
Companies are forever looking for newer, more innovative and consequently more successful ways to promote their brand on Facebook. iNvolved Media, one of Facebook’s preferred marketing developers, recently announced the introduction of Video Storyline to help advertisers engage effectively with their fans through videos. While a lot of brands were already using this strategy, Video Storyline has been developed to make the process far more intuitive and cost effective for the smaller players.
Video Storyline operates seamlessly across mobile, social and premium web content. According to Samuel Junghenn, founder of Think Big Online, this latest feature can definitely go a long way in helping brands ensure that their marketing messages are seen, liked and shared by fans. “I see huge potential in Video Storyline and feel that if effectively used, it can help creatively designed advertising content go viral on the Internet. The fact it operates seamlessly across a variety of platforms ensures that the messages won’t be missed by the target audience, irrespective of the device they are using.”
Samuel definitely seemed stoked by Video Storyline. As one of Australia’s leading digital marketing companies, Think Big Online has always been at the forefront of adopting new Internet marketing technologies. Explains Samuel, “Looking at the results of the Superbowl campaign in which a client of iNvolver was able to successfully reach out to millions of male sports fans across through 500 websites related to sports, as well as the News Feed section of Facebook, there’s no doubt that this new innovation can go a long way in helping clients achieve maximum ROI on their marketing budget.
Through trivia questions, opinion polls and quizzes and giveaways; companies can easily replicate the results of the Superbowl campaign. Digital videos according to iNvolver can help increase a brand’s lift messages by over 20%. It can definitely prove to a virtual goldmine which no brand in its right mind can ignore.
About Think Big Online
Think Big Online, founded by Samuel Junghenn, one of Australia’s most reputed online marketing consultants, has always been at the forefront of utilizing the latest available technologies to help brands promote themselves effectively on Facebook.