Visit Santa Rosa Announces Debut of Athleta Iron Girl Half Marathon

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Visit Santa Rosa is honored to be the only Northern California Location for the celebrated Athleta Iron Girl Women’s half marathon. The 19-event series will hold its first race in the area with a 13.1 mile run through historic downtown Santa Rosa.

Sonoma County is well established as a highly desired sports destination with the likes of the Amgen Tour and other respected events. Now Visit Santa Rosa is honored to welcome the latest: the Iron Girl Athleta marathon. Visit Santa Rosa and the City of Santa Rosa are local supporters of the Iron Girl through the Santa Rosa Tourism Business Improvement Area event sponsorship. The women-only event will now include a half marathon in Santa Rosa, Calif. It will be the first and only Northern California race in the nationwide 19-event series. The debut of the 13.1-mile run will take place in historic downtown Santa Rosa -- 55 miles north of San Francisco. Athleta Iron Girl empowers women to discover their personal best, embrace strength and celebrate accomplishment in a supportive community of women that will cheer them on. Event will take place on November 10, 2013. To register, get training tips, nutrition information and more, please visit http://www.irongirl.com.

Comprised of 19 events nationwide, Athleta Iron Girl races vary in distance from 5K, 10K, 1/2 marathon to duathlon and triathlon. “Visit Santa Rosa is thrilled to be working with Iron Girl,” said Charlene Lennon, Director of Sales of the Santa Rosa Convention & Visitors Bureau. “As Director of Sales I’ve had the opportunity to work with a variety of sporting events at all fitness and ability levels and not only does Iron Girl’s healthy lifestyle event complement Sonoma Wine Country’s fun lifestyle, it also has a positive impact on the community.”

Amenities at the event include: a post-race Breakfast Café, shirts sized for women, personalized race bibs with participant name, custom medals for all finishers, Iron Girl jewelry age-group awards from Milestones Sports Jewelry, professional timing, free training programs, local pre-race clinics, event webinars, social media live Q&A sessions with the race team, post-race giveaways and much more.

Judy Molnar, Vice President of Iron Girl notes, “Santa Rosa is a dynamic venue that offers great support for the outdoor enthusiast and an outstanding backdrop for our race. We know the importance of health and wellness and this event will help women by supporting their active lifestyles while offering a new challenge through a half marathon.” The event brings a wonderful opportunity for women athletes in the community and event planners found Sonoma County to be a beautiful and inspiring place to run.

About Iron Girl
Launched in 2004 with just two races, Iron Girl® has grown to include 26 events worldwide, varying from 5K to half-marathon, duathlon and triathlons. With the mission of empowering women toward a healthy lifestyle, Iron Girl has celebrated finishers ranging in age from four to 89 years old, with an average age of 38. The event sponsor, Athleta is a premium fitness and lifestyle apparel brand for women, designed by female athletes for female athletes in the ultimate performance apparel for every athletic pursuit. Athleta is headquartered in Petaluma, CA. Petaluma and Santa Rosa are both in Sonoma County, California.

About Visit Santa Rosa
Visit Santa Rosa provides assistance to visitors and groups seeking information about lodging, dining and entertainment opportunities in Santa Rosa. The bureau also operates an Official State of California Welcome Center, and helps to bring major sporting events to Santa Rosa, such as the Amgen Tour of California and Athleta Iron Girl. For more information, please call (707) 577-8674 or VisitSantaRosa.com.

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