June is Avocado Month at California Tortilla

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Fast casual chain salutes the superfruit with contests and giveaways from vines to crayons

There’s a lot to love about the avocado, the rare food that’s both healthy and delicious. Fast, casual restaurant chain California Tortilla uses the best avocados money can buy (Hass #1), and they're so committed to the green powerhouse that they'll be celebrating Avocado Month throughout June with online and in-store promotions, and even a new logo. Plus, on Wednesday, June 19th, they’ll be handing out free chips and guacamole with any entrée purchase at all California Tortilla locations nationwide.

Customers are invited to get creative and show off their artistry with the first annual Avocado Art Contest. Using the outline of the superfruit as their canvas, avocado lovers can employ any medium—whether it’s paint, pencil, or pasta—to create works of art, then upload it to the Cal Tort Facebook page, tweet it with the hashtag #caltortguacart, or e-mail spunky(at)caltort(dot)com. And budding filmmakers can try their hand at an avocado-themed Vine. The best homage to the avocado in June gets a catering party for 20 and smaller prizes will be awarded all month long. Meanwhile, California Tortilla will be holding daily trivia contests on Facebook and Twitter (@caltort), awarding fun and fabulous prizes to avocado aficionados.

About California Tortilla

Fast Casual leader California Tortilla serves fresh, made-to-order, delicious, award-winning signature burritos, quesadillas, salads and other “Cal-Mex” favorites. Based in Rockville, MD, the fast-casual chain has nearly 40 locations across the East Coast in Maryland, Virginia, Pennsylvania, Delaware, Massachusetts and the District of Columbia. They are best known for their fresh food, unique recipes, innovative promotions, customer and community engagement via Twitter, Facebook and their famous newsletter, Taco Talk.

For more information and to inquire about franchising opportunities, please visit http://www.californiatortilla.com or call 301-545-0035.

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Alicia Sellitti
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