There Was Magic has already reached 20% of the fundraising goal in less than 24 hours.
San Francisco, CA (PRWEB) June 04, 2013
“There Was Magic” is a touching, witty and glamorous look back at Hollywood and Fashion’s most memorable AIDS benefit. A new documentary feature film directed by Afonso Salcedo which launched this past Monday morning in a crowd-funding campaign on Kickstarter. It reached 20% of the fundraising goal in less than 24 hours. Spanning a period of ten years during the height of the AIDS epidemic, (1986-1996) “There Was Magic” provides a unique and rich perspective of historical significance for the LGBT, Fashion, Hollywood and communities at large around the world. The film is inspired by the book Heavenly Bodies: Remembering Hollywood and Fashion’s Favorite AIDS Benefit written by Michael Anketell who founded the event in 1986. Anketell, alongside a small group of friends inaugurated the first show in early 1987 against a backdrop of fear and misinformation. Remarkably, over the next decade the events grew in numbers and stature attracting some of the most iconic figures in fashion, film, television, music and sports—raising more than $12 million for people living with HIV/AIDS. This is their story—the people behind the scenes and of course the fabulous people who ‘made the scene’.
Afonso Salcedo has been working in the film industry for nearly 15 years, having collaborated on several Oscar winning films for Pixar Animation Studios and DreamWorks. He currently owns his own production company, Sutro Studios. “There Was Magic” is his first feature documentary.
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Sutro Studios is based in San Francisco, CA and was founded on January 1st, 2013. Sutro Studios excels in creating engaging stories, in both film and photographic mediums, to captivate, entertain and inspire audiences of all ages with the highest quality and professionalism in directing, cinematography and post-production.