Thynkster Announces the Availability of New Release: Thynkster 2.0

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New capabilities increase workflow productivity and performance while new mobile community platform offers additional revenue opportunity for market research facilities.

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“Thynkster is a valued business partner of Adler Weiner Research and their new performance and functionality has allowed us to realize significant improvements in our workflow and team productivity”, Lauren Weiner-LeBoyer

Thynkster.com, Inc. (http://www.thynkster.com), the creator of the first on-line portal for Market Research facilities that provides 24 / 7 access for respondents, clients, moderators and their staff, today announced the release of Thynkster 2.0. This new release adds new functionality focused on further enhancing productivity and performance. Additionally, a new community-based on-line module allows facilities to grow revenue by incorporating geographically dispersed mobile users into market research.

Thynkster 2.0 improves productivity through new project creation options, one-step search and assignment capabilities of respondents to the projects, and performance improvements of up to 12X in key areas of the system. New improvements also allow each user to customize the information they see throughout the workflow while quickly filtering and sorting for respondents via search functions.

“Thynkster is a valued business partner of Adler Weiner Research and their new performance and functionality has allowed us to realize significant improvements in our workflow and team productivity”, Lauren Weiner-LeBoyer, Marketing Director at Adler Weiner Research.

Community-based market research, especially among the mobile consumers in today’s environment, is a fast growing segment of market research which demands new methods of collecting opinions. Thynkster 2.0 offers a new platform for its users to tap into the mobile segment while utilizing their existing database of respondents. This new module gives Thynkster users yet another opportunity to expand their revenue streams. This new platform allows facilities to offer a branded, mobile community to their selected respondents where they can track and measure community activity while discovering top themes and gaining insights from conversations, all in real time. Furthermore, with the real-time dashboards one can track trends and patterns of topic, gauge overall volume of feedback and gain insight into what people are talking about with the built-in text analysis tools.

“I am excited that I will be able to offer my clients a community-based research capability as part of my Thynkster system. Thynkster continues to impress me with their new developments efforts. Thynkster continues to rapidly add new capabilities to their product that help me grow my business without additional investments in man-power”, Linda Stegeman, President of Artafact.

About Thynkster.com, Inc.
Thynkster.com is a cloud-based system and service that enables market research facilities and companies to energize their database of respondents while automating their project management workflow, allowing them to focus on the results instead of the mechanics of market research.

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Robert Beanland
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