SkinSpirit Skincare Clinic and Spa, Inc. Uses Real Client Models in 2013 Re-Branding, Marketing and Advertising Campaign

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SkinSpirit Skincare Clinic and Spa, Inc. announced that its 2013 re-branding, marketing and advertising campaign will feature real client models for the new launch. Original plans for the print and online campaign called for professional models but the extraordinary real client results were overwhelming which prompted SkinSpirit executives to consider a revised campaign that would feature actual, real clients.

SkinSpirit Skincare Clinic and Spa, Inc. announced that its 2013 re-branding, marketing and advertising campaign would feature real client models for the company’s re-launch. Original plans for the print and online campaign would traditionally call for professional models but the extraordinary results of their services prompted executives to consider a campaign that would feature just actual client models.

“As the campaign is focused on real results, the SkinSpirit team was inspired by the amazing results of actual clients; it seemed only natural to take the campaign in this direction,” says, Stacey Yates Sellar, Director of SkinSpirit Operations.

SkinSpirit ended up selecting 11 women and 3 men, who receive a myriad of services on a routine basis ranging from Medical Grade Facials to Intense Pulse Light, also known as photo-facial, the non-laser, precision light generator that minimizes skin discolorations associated with accumulated sun damage and age spots on the face and/or chest, to Botox® Cosmetics, the safe and effective treatment for the temporary smoothing of crow’s feet, forehead lines and furrows between the brows, to Ulthera, the non-invasive treatment that lifts, tightens, and tones loose skin to counteract the effects of time and gravity, to name a few.

All real client models were photographed for print and online advertising as well as in-clinic display materials in natural and inspiring settings. The real client models of SkinSpirit are featured on the newly designed and dedicated website pages, as well as in all of the online and printed assets supporting the new brand and campaign.

Some of the real client models selected for the campaign included Anne, age 45, an executive professional from San Francisco, who has been a SkinSpirit client for the better part of 5 years, and “always leaves with glowing skin and a smile on her face”, to Donna, age 44, a thriving small business owner and mother of a new born and toddler, who feels SkinSpirit “is an oasis in her crazy world”, and Catalina, age 37, a wife and part-time ballet bar instructor, who made her way to SkinSpirit “for change and to see real results”, along with Joan, age 72, a retired mother of three grown professional adults, who “kept SkinSpirit her little secret, until she kept getting compliments on how young she looked for her age.”

According to Dr. M Dean Vistnes, the Founder and Medical Director of SkinSpirit, “Real, everyday women and men clients can better express the benefits of the services performed at SkinSpirit through their individual experiences.” “We not only offer our clients the industry’s safest and most effective technologies – we also go above and beyond to always give our clients the attention they deserve and improvements they can see.”

“After receiving hundreds of real-life testimonials, we were more than convinced that our honest and realistic approach would be best represented by actual clients in our campaign, and the end result are remarkable,” explained, Director of Operations, Stacey Yates Sellar.    

About SkinSpirit Skincare Clinic and Spa: Since opening in 2003, SkinSpirit has grown into the Bay Area’s top destination for aesthetic skin and body care. They have become leaders in the anti-aging industry by offering honest answers, personalized care and the best staff. Their skilled practitioners are experts in delivering natural-looking, safe and effective results with the latest non-surgical cosmetic treatments, including; BOTOX® Cosmetic, dermal fillers, IPL-Photofacials, Thermage, Ulthera, Liposonix, ActiveFX laser resurfacing, laser hair removal, microdermabrasion, physician-designed facials, chemical peels and medically supervised weight loss. Owned and directed by Stanford-trained, board-certified plastic surgeon Dr. M. Dean Vistnes, SkinSpirit offers the best of both worlds: cutting-edge technology in a luxurious spa-like setting. They offer personal attention, sincere answers and a calm environment that will always keep any client at ease. At SkinSpirit they love the science behind their services – and their real clients love the results.

Members of the Media who would like to experience SkinSpirit are invited to contact them directly at 650-324-9600.
Skincare Clinic and Spa, Inc.

Palo Alto - Downtown
701 Emerson Street

Walnut Creek - The Mercer
1647 N. California Blvd.

Mill Valley - Strawberry Village
800 Redwood Highway

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