Hydro Flask® Introduces New Straw Lid for Wide Mouth Flasks

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New Straw Lids now available at retailers nationwide beginning June 24, 2013

Hydro Flask fans have been asking us to create a new top for our flasks that makes it easy to enjoy their favorite beverages on the go. - Andi Manies, Product Manager at Hydro Flask.

Bend, Ore.-based Hydro Flask® recently announced it will unveil a new Straw Lid for Wide Mouth Hydro Flasks in select retailers across the country on June 24, 2013.

The new high flow-rate flip straw with rubber coating will be another way Hydro Flask customers can enjoy beverages or smoothies, keeping cold drinks icy cold up to 24 hours and hot drinks piping hot up to 12.

The straw lid will fit 18oz, 40oz or 64oz Hydro Flasks, and they come packaged with two straws. The Straw Lid is easy-to-use, BPA-free and is backed by a lifetime warranty.

The lids also have a convenient finger loop for drinks on the go, and they are top rack dishwasher safe. They will be available at select retailers across the country and online at http://www.HydroFlask.com beginning June 15th for a suggested retail price of $6.99.

“Hydro Flask fans have been asking us to create a new top for our flasks that makes it easy to enjoy their favorite beverages on the go,” said Andi Manies, Product Manager at Hydro Flask. “Whether at the gym, in the golf cart or on the boat this summer, we're looking forward to seeing the many ways our customers will use the new Straw Lids.”

About Hydro Flask
Hydro Flask® began in the summer of 2009 with an epiphany on a Hawaiian beach, and became a reality in beautiful Bend, Oregon, one of the country’s premiere outdoor playgrounds. The company’s mission today is to save the world from lukewarm beverages.

Hydro Flask is now the award-winning leader in high-performance, insulated stainless steel flasks and has recently expanded into the food and beverage industry with its food flasks and industry-first and only double wall vacuum insulted 64oz growlers. Using only high-quality 18/8 stainless steel, Hydro Flask delivers what people on the go have been looking for: a durable flask that keeps hots hot, colds cold, is stylish, 100% recyclable and is backed by a lifetime warranty.

Hydro Flask believes that great flasks and great causes go hand in hand, and through its charitable arm, FivePercentBack.org™, offers a giveback program that allows consumers to allocate a portion of their flask sales to a charity they choose. For more about Hydro Flask’s charitable mission and commitment to making a difference in the community, visit http://www.FivePercentBack.org.

Note to Reporters: For high-resolution images of Hydro Flask products, please visit our online media library at: http://www.hydroflask.com/media/download/hydro-flask-download-page.html.

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