Media Alert: Razorfish’s CONVERGE Hits the Cannes Lions International Festival of Creativity

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New Book by Razorfish Global CEO and CTO Serves as Inspiration for Panel Featuring Executives from Adobe, DigitasLBi and The Coca-Cola Company



Razorfish, one of the world’s fastest growing digital and technology agencies, will be hosting a panel event at the Cannes Lions International Festival of Creativity focused on the theme of “convergence.” Sponsored by sister agency DigitasLBi and partner Adobe, the theme echoes that of the recently released book, CONVERGE: Transforming Business at the Intersection of Marketing and Technology, authored by panelist and Razorfish Global CEO Bob Lord, and Razorfish Global CTO Ray Velez.


Wednesday, June 19th, from 2:30-5:00PM.


The Pool Terrace of the Majestic Barriere
10 Boulevard de la Croisette
06400 Cannes, France



  •     Abbey Klaassen - Advertising Age, Editor


  •     Neil Bedwell - Global Group Director, Digital Strategy and Content, The Coca-Cola Company
  •     Guy Duncan, Global Creative Director, The Coca-Cola Company
  •     Bob Lord - Razorfish, Global CEO
  •     Luke Taylor - DigitasLBi, Global CEO
  •     Brad Rencher - Adobe, SVP and GM, Digital Marketing


The pace of innovation ever increases, blurring the lines between creativity, technology and media. Brimming with opportunity and challenge, this disruption ultimately empowers the consumer and drives companies to rethink marketing, increase creativity and explore new business strategies.


Join visionaries from Adobe, DigitasLBi, Razorfish and The Coca-Cola Company for a discussion about this convergence trend and hear firsthand how brands, agency executives and technology providers have used the principles of this movement to reimagine what is possible and thrive. All guests will receive a copy of CONVERGE.

Media Contact:
Isabelle Brenton
212.798.6662 (o) 781.254.9208 (m) @isabellebrenton (t)

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Isabelle Brenton
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Britta Petersen
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