We look forward to a lively discussion with Tom and Kevin and the CMA attendees about how associations can help their members better serve their customers; and in the process, strengthen both member and customer relationships – Al Paison
Indianapolis, Indiana (PRWEB) June 25, 2013
Allen Paison, the Loyalty Research Center's President & CEO, will lead a discussion for Council of Manufacturing Associations members on "Partnering with Your Members to Strengthen Their Customer Relationships (and Yours.)" Joining Al will be Tom Dobbins, President, American Composites Manufacturers Association (ACMA); and Kevin McDonald, General Manager of PPG Industries Fiber Glass. Dobbins serves on the Board of Directors of the CMA and McDonald serves on the Executive Committee of the ACMA Board of Directors.
Both the American Composites Manufacturers Association and PPG - Fiber Glass have partnered with the Loyalty Research Center for their member or customer loyalty research initiatives. Dobbins and McDonald will share how they are using the research findings to drive improvement and strengthen their respective member and customer relationships; focusing specifically on the "intersect" between PPG - Fiber Glass customer loyalty research and the ACMA's member loyalty research.
About the Loyalty Research Center:
Since 1997, the Loyalty Research Center has worked with Business-to-Business, and Business-to-Consumer companies as well as Trade and Professional associations across industries and sectors to measure, manage and strengthen relationships. For more information about the Loyalty Research Center visit: http://www.loyaltyresearch.com
About NAM's Council of Manufacturing Associations:
Over 225 manufacturing trade association CEOs working on behalf of manufacturers in the United States. The NAM's Council of Manufacturing Associations represent more than 120,000 manufacturers and the over 12 million men and women who make things in America. For more information about the CMA and the Summer Leadership Conference visit: http://www.nam.org/cma