Ending the Pain of Manually Booking Personal Training Sessions: Scheduling Software Helps Maine Fitness Trainer Triple His Business

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Body by John in Portland, ME expanded operations and increased profits by adding personal training software from Appointment-Plus to automate its clients’ scheduling.

When it comes to growing a personal training business, a single technology can oftentimes create an instant impact.

A perfect example of growing in this economy is a personal training company called Body by John in Portland, Maine. The personal training business expanded operations and increased profits by adding personal training software from Appointment-Plus to automate its clients’ scheduling.

John Emond is an ambitious small business owner. In 2007, he opened Body by John without any employees. He was solely responsible for scheduling all of his client’s sessions.

Unable to immediately answer calls from both current and prospective clients, Emond spent up to three hours each evening returning voicemail messages and confirming appointment times.
Realizing that manually scheduling his appointments was negatively affecting his business and its growth, Emond looked for ways to automate this repetitive task.

“Once I hit the 60-client mark, I knew that an online scheduling platform was now a necessity for me to adequately take on more clients and grow my business,” said Edmond.

After researching, he determined that Appointment-Plus would be a perfect fit for his business, as they would provide:

  •     Online customer scheduling. This makes it easier for clients to book 24/7, as well as reduce the number of phone calls.
  •     Automated e-mail and text reminders. These notifications keep appointment slots full by reducing the no-show rate by almost 75 percent.
  •     Repeat package reminders. Automatically sent after a specific time between sessions has elapsed, these help ensure repeat business and a constant flow of revenue.

“Appointment-Plus has given me the ability to focus more of my time and energy building Body by John,” said Edmond. “We now have a client base of over 160 individuals.”

This one change has helped Emond triple the size of his business, both in terms of revenue and facility space.

Starting out in a tiny 740 square-foot studio, they now operate out of an expansive 2,400 square-foot facility, with nine staff members. It offers not only personal fitness training sessions, but has expanded its service to include boot camps, spin classes, yoga, kettle bell training and group events.

Body by John has also grown its client base to over 160 individuals.

“Without Appointment-Plus, I would not have expanded my business as I’ve done,” he says. “Their software application has been a priceless addition to my operations.”

Learn how Appointment-Plus scheduling software can help grow your personal fitness training business. Call 800-988-0061.
About Body by John: Body by John (http://www.bodybyjohn.com) in Portland, ME, is a progressive training experience designed to maximize an individual’s fitness goals and promote core strength and healthy lifestyles. Developed certified trainer and expert nutritionist John Emond, the business offers such services as health assessments, yoga, spinning, fitness bootcamps, personal training, kettle bell classes and semi-private training.

About Appointment Plus: Launched in 2001, Appointment Plus is the leading provider of mobile and online scheduling software for personal trainers, fitness professionals and health clubs nationwide and in 16 countries worldwide. Its feature-rich system, mobile apps and integration with Outlook and Google calendars lets fitness trainers grow their businesses and hold staff members accountable.

For media and bloggers: If you’re interested in interviewing an executive to learn more about Appointment-Plus, please e-mail us at erichard at appointment-plus dot com. If you’re a blogger interested in sharing stories and guest articles, please contact us at the above e-mail.

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