Groovystuff Launches Website Dealer Portal

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Home furnishings manufacturer, Groovystuff announces a website dealer portal with instant access to product details and pricing.

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The new Groovystuff web site provides more accessible to the global audience of retailers and interior designers searching for a reliable source of sustainable home furnishings.

Groovystuff is proud to announce the launch of their website dealer portal. The new portal will give dealers instant access to extensive product details and pricing. Dealers will also receive exclusive discounting. The portal is also compliant with mobile web browsers for instant smart phone access.

Site developer, Jason Glisson said of the portal, “We've attempted to customize the experience for our dealers by making it easier for them to view our products in both a mobile format and desktop formats. Additionally, the new account feature will definitely be useful for quick pricing and ordering. All of these features will gradually improve over time with the feedback we receive from our customers.”

Through the portal, dealers will have access to more than 270 items, over 150 new items, and 119 proven repeat-performers that form the foundation of the Groovystuff line. The items are all organized in 24 easy-to-navigate categories for both indoor and garden applications. There are 120 items with dealer pricing of $99 or less, and 23 price reductions from the 2012 catalog, allowing retailers to purchase up to 20 percent of the Groovystuff line at less than 2008 pricing levels.

According to Chris Bruning, principal and visionary behind Groovystuff, “The new web site was engineered specifically to meet the demands of the expanding internet market, and makes Groovystuff more accessible to the global audience of retailers and interior designers searching for a reliable source of sustainable home furnishings.” Bruning goes on to point out, “The site’s constantly updated with live social media content and new product releases packed with high quality photography and video giving retailers and interior designer’s real time point of purchase information to help close more sales.”

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About the company:
Founded in 1998 by Chris Bruning, Groovystuff designs, produces, and distributes unique, sustainable, ecofriendly, reclaimed teakwood furniture at upper-medium and high-end price points. Based in Dallas, it has permanent showrooms in High Point, NC (The Suites at Market Square, G-1025), Las Vegas (World Market Center, B-146), and once a year at the International Causal Furniture Market in Chicago, IL (The Merchandise Mart, No. 8-9036A). Groovystuff is also a major sponsor of “The University Hall of Innovation & Job Creation,” a non-profit founded in 2012 by Chris Bruning that improves the competitiveness of consumer products here in the US by supplying the residential home furnishings industry with the most current education, research, market statistics, technology, product design and innovation, as well as a revolving human resource of graduates from the educational programs and universities that service the industry.

To introduce graduates to the residential home furnishings industry, Chris Bruning created the Groovystuff by Design: Connecting Education with Industry Challenge, and The University Hall of Innovation & Job Creation, a sponsored space at market for university programs to connect with the residential home furnishings industry. In stage one of the contest, students compete for the "popular vote" and a cash prize at the High Point or Las Vegas wholesale furniture markets, where Groovystuff maintains permanent showrooms. Stage Two of the process sees the winning innovative designs from Stage One put into production and launched six months later at the following wholesale market. Those Student prototypes then compete for the grand prize of "Most Orders Written at Market" and the winner rewarded with an additional cash prize, inclusion in the celebrity endorsed Dick Idol Legends Collection, permanent royalties for life, and motivation to join the residential home furnishings industry. For more information, please visit the Groovystuff website.

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