Qubell Emerges From Stealth, Launches Adaptive Enterprise Platform-as-a-Service (PaaS) to Enable Rapid Changes to Live Applications

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Qubell, an innovator in application deployment and configuration management, emerged from stealth mode today and launched the Qubell™ Adaptive PaaS (platform-as-a-service), the first platform designed to enable enterprises to implement changes to their complex online services rapidly and without risking the stability of their system.

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“Companies today live or die based on how well they innovate and deliver amazing digital services,” said Victoria Livschitz, president and CEO of Qubell. "...we enable all online enterprises to transform how they think about innovation..."

Qubell, an innovator in application deployment and configuration management, emerged from stealth mode today and launched the Qubell™ Adaptive PaaS (platform-as-a-service), the first platform designed to enable enterprises to implement changes to their complex online services rapidly and without risking the stability of their system. With the Qubell platform, enterprises can put new content and features into customers’ hands continuously, thereby gaining the business agility needed for success in today’s competitive markets. (See related press release: “Kohl’s Completes Initial Implementation of the Qubell Adaptive PaaS, Which Helps Speed Delivery of its Ecommerce Features and Services.”)

“Companies today live or die based on how well they innovate and deliver amazing digital services,” said Victoria Livschitz, president and CEO of Qubell. “For most enterprises, making even minor alterations to their complex online applications is painfully slow. How can they compete with Amazon.com, Google or Facebook – companies that innovate continuously and roll out dozens of small changes and improvements every day – without matching the vast automation investments already made by these ecommerce giants? Qubell levels the playing field. Building on top of cloud technology and agile development, we enable all online enterprises to transform how they think about innovation, get serious about reducing cycle times, and deliver new features and services almost as fast as they can conceive them.”

Qubell Adaptive PaaS: Fast Time to Market Without Sacrificing Stability
Current tools for application deployment and configuration management lack fine-grained visibility into how the individual parts of complex online system interact with each other. Companies find it impossible to predict or control the impact of any application, infrastructure or configuration change and choose to retest the entire system every time – an expensive and time-consuming approach leading to giant, system-wide, bulk releases that happen weeks or months apart.

The Qubell Adaptive PaaS is different because it enables developers to deconstruct the applications and infrastructure in which they run into components and control the dependencies between them. Then, Qubell Control Fabric™ technology isolates individual changes at the component level, identifies relevant dependencies and automatically reconfigures the system to self-heal from the impact of each change. In this way, Qubell provides a complete automation solution for continuous integration, continuous testing and continuous deployment of new features as they move through the release pipeline from development to production. Qubell makes frequent fine-grained production changes safe and routine, reduces cycle times and empowers online enterprises to ship new features continuously.

“Qubell has solved a real and very challenging problem – the lack of business agility in complex online systems – through clever technology,” said Stan Klimoff, founder and CTO of Qubell. “We focus on continuous collaboration between development and operations, providing self-service capabilities to each participant in the process. Instead of the typical standoff in large online enterprises between their software engineering and IT operations staffs, Qubell enables both sides to collaborate efficiently to achieve their ultimate goal: rapid delivery of new ideas and experiences to customers.”

The extensible Qubell platform is designed to work with each enterprise’s unique mix of technology choices, including hardware, middleware and application stacks. The platform ships with several essential infrastructure services, and enterprises can add their own application components and infrastructure services to further customize the platform to meet their individual requirements. In addition, Qubell will provide access to a curated marketplace of third-party pluggable infrastructure services, reusable application components and Starter Kits of complete industry-specific solutions.

For more technical detail on the Qubell platform, see the Product pages on the Qubell website at http://www.qubell.com.

About Qubell
Qubell, an innovator in application deployment and configuration management, addresses a primary challenge in online businesses today: how to reduce cycle times and continuously deliver new ways to delight, inform and serve today’s connected consumers, without fear that any change to an application or underlying infrastructure might break the system. The Qubell Adaptive PaaS empowers online companies to do what they have never been able to do before: put into consumers’ hands innovative new features and services, almost as fast as they can conceive them, without sacrificing control, reliability or uptime. Founded by pioneers in enterprise cloud applications and services, Qubell has its headquarters in Menlo Park, Calif. For more information, visit http://www.qubell.com.

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Colleen Martell
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