We wanted to use punchy humor to present an entertaining look at a unique health product.
La Jolla, CA (PRWEB) June 19, 2013
The Telly Awards has named RAW Productions a bronze winner in the 34th Annual Telly Awards for its humorous commercial “Mints with Benefits”. A prestigious judging panel of over 500 accomplished industry professionals judged the competition, which consisted of nearly 11,000 entries from around the world. The commercial can currently be viewed on youtube: http://www.youtube.com/watch?v=-5WrI6Y596s
Ross Hendler, Managing Director of RAW said, "We wanted to use punchy humor to present an entertaining look at a unique health product. Vitamin Mints appeal to two distinct populations, the young hip mint crowd, and the hip replacement oldsters.”
Independent writer and director Julianne Eggold was recruited to direct the commercial for her unique signature style. “I was honored to be called upon by RAW Productions to help in writing and directing the Mints with Benefits commercial spot,” said Julianne. “The entire team at RAW were incredible to work with and it is awesome to be receiving such a prestigious award.” Julianne's track record includes a slew of kooky commercial parodies as shown on the Television show The Aquabats! Super Show! creators of the series Yo Gabba Gabba!
Founded in 1979, The Telly Awards is the premier award honoring outstanding commercials and programs as well as video and film productions. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators and corporate video departments in the world. To learn more visit http://www.tellyawards.com
About RAW Productions
RAW Productions LLC is an award-winning multimedia production company located in San Diego, CA. RAW specializes in making professional and affordable high quality creative presentations for corporate, educational, non-profit, music and independent film use.