Lose It! Launches Wellness Challenge With CarePass by Aetna

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Lose It! is proud to announce that CarePass by Aetna will sponsor its inaugural Total Wellness Challenge, a unique program where participants can earn points for healthy behaviors, with the ultimate goal of improving total wellness and promote healthy living.

Lose It! is proud to announce that CarePass by Aetna will sponsor its inaugural Total Wellness Challenge, a unique program where participants can earn points for healthy behaviors, with the ultimate goal of improving total wellness and promote healthy living.

Points will be awarded for logging exercise, eating fruits and vegetables, losing (or maintaining) weight and a variety of other activities. Visit http://totalwellness.loseit.com to sign up.

The challenge will start June 24, 2013 and end July 24, 2013. Active participants will be ranked using an automated scoring system and are eligible to win prizes like Lose It! Premium, Fitbit Flex, Nike+ FuelBand, and Withings body scale.

“Whether you’re just starting a weight loss plan or already on your way, this challenge enables users of all types to participate in a challenge that promotes healthy living,” said Lose It! CEO, Charles Teague. “We’re very excited CarePass has joined us as a partner to sponsor this launch.”

Lose It! combines proven weight loss principles with best-in-class technology to help people achieve their weight loss goals. Lose It! has helped its users lose over 22 million pounds collectively and is available on iPhone, Android, or at LoseIt.com.

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Kevin McCoy
Lose It!
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