Nationwide Apartment Owner Uses WiFi to Attract New Residents

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Advenir Real Estate Management partners with Inspire WiFi to add value to their communities.

We feel like WiFi really gives us a leg up. We have something our competitors don’t have.

Advenir Real Estate Management, a nationwide real estate investment company, recently installed Inspire WiFi in two new rental communities in Colorado.

And they’re delighted that they did.

“The service is quite fast,” says W. Taylor Rismiller, President and CEO of Advenir. “I would consider it amazing given the fact it is a wireless connection. The residents are thrilled by it. It has been commonplace for a while for apartment communities to have WiFi service in common areas and pool areas; residents have almost come to expect that. However, when they learn the service is included in their apartment home, they are impressed, excited . . . and grateful.”

Advenir’s current portfolio includes 7400 apartment units, valued at over $550 million. Advenir and Inspire WiFi have an ongoing relationship, with Inspire services currently installed in six other Advenir communities throughout Colorado, Texas and Florida.

“We see our partnership with Inspire WiFi to be a long-term prospect,” says Mr. Rismiller. “They’ve been great partners with us -- delivering a much-needed product with excellent customer service, that helps us create value for our investors through an improved cash flow.”

"Partnering with Advenir has been great,” says Inspire WiFi VP Steven Scheck. “They understand how adding WiFi to their communities helps add value by increasing occupancy and rent levels."

With large numbers of units in the new Colorado installations (320 units in one, and 420 in the other), fast, reliable Internet is vital. Lightning-fast, free WiFi helps satisfy current residents and attract new ones – and Advenir appreciates the way Inspire helps achieve that goal. “Inspire WiFi certainly has aided our resident retention efforts beyond our expectations,” Mr. Rismiller says.

According to Mr. Rismiller, Inspire WiFi offers much more than speedy Internet connections. Every aspect of the service – from installation to 24/7 tech support – is fine-tuned to create the easiest experience possible for both residents and property managers. “The service team is really dedicated to responding quickly and fixing any problem the first time,” Mr. Rismiller explains.

He was equally enthusiastic about Inspire’s friendly customer service: “The customer service that the entire team deploys is one of the hallmarks of working with Inspire WiFi. They work hard, respond immediately and communicate thoroughly. It is a unique experience.”

From Mr. Rismiller’s perspective, one of the nicest extra “perks” Inspire WiFi offers is custom marketing materials. For each new client, Inspire WiFi creates a unique marketing campaign, designed to alert potential residents to the benefits of a rental community with free WiFi. Inspire WiFi’s campaign for Advenir included postcards to send out to prospective residents, signage for the clubhouse and connection guides for existing residents.

“The customized marketing collaterals are all nicely and professionally done,” Mr. Rismiller says. “Our marketing director will interact with Inspire WiFi’s people to get it just the way we want it each time we deploy the service. It helps us get the message out to our residents, prospects and the public in general. And at no extra charge –it’s all included in our one price.”

Overall, Advenir is delighted with the way Inspire WiFi has added value to their rental communities – and created an edge that makes them stand out from competitors.

“We feel like it really gives us a leg up,” Mr. Rismiller says. “We have something our competitors don’t have.”

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