YU Handcraft, A Swedish Entrepreneur, Introduces Colombian Eco-friendly Handmade Bags into the U.S.

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Through Kickstarter, young entrepreneurs from "YU Handcraft" bring colorful and traditional handmade indigenous Colombian "Mochilas" to the fashion world.

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"This is a great accessory for your daily to-do list. Many wear the “Mochila” on a sunny day at the beach, in the city, or in the park" says Madeleine Furuvald, founder of YU Handcraft.

YU Handcraft is launching their brand of eco-friendly handmade “Mochilas” (traditional Colombian handbags). YU Handcraft is a startup that offers colorful handmade handbags made by indigenous women from a remote Northern part of Colombia.

It all started when Swedish entrepreneur Madeleine Furuvald traveled Colombia two years ago. While traveling around the country, she noticed many people wearing unique beautiful handbags, none as she had seen before. Since then an idea started to grow, and together with her two friends from her school days, they decided to take this one step further and share it with people outside of Colombia.

"This is a great accessory for your daily to-do list. Many wear the “Mochila” on a sunny day at the beach, in the city, or in the park" says Madeleine Furuvald, founder of YU Handcraft. “YU Handcraft’s bags bring happiness and joy with their color and appearance, just as much, they act as a great ice-breaker between different cultures.”

The Colombian handmade bags are full of life with beautiful patterns and color combinations, making them an exquisite fashion accessory. Not only are they introducing a great product, but also helping indigenous woman from the region of Guajira with new job opportunities.

YU Handcraft handbags are available on the online crowd funding site “Kickstarter”, where they will take pre-orders for a special price during the 30 days. For more information please visit http://www.kickstarter.com/projects/1773147864/yu-handcraft?ref=live.

About YU Handcraft
YU Handcraft was founded by three friends having the desire to share the special handbags full of history and meaning with people around the world. YU Handcraft offers 100% handmade cotton bags. The handbags, better known as the “Mochilas”, are made by women of the Wayuu tribe, in La Guajira, located in the northern part of Colombia. Each “Mochila” is done by one woman from the start until the end. The “Mochilas” unique patterns and color combinations reflect the women’s history and creativity, bringing incomparable authenticity to each piece. A century of history and traditions is presented to lovers of meaningful fashion items.

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Madeleine Furuvald
YU Handbags
1-786-352-8121
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