Our whole organization is proud to be affiliated with Motor Trend Certified driven by EasyCare®. It offers a value to the used car business that no one else in the marketplace has.
Norcross, GA (PRWEB) June 20, 2013
EasyCare®, the leading independent provider of automotive ownership benefits, announced that Tom Gill Chevrolet has been designated as a Motor Trend Certified dealership. It is one of a group of high performing auto dealerships in the United States chosen to participate in an exclusive pre-owned vehicle certification program created for Motor Trend® and driven by EasyCare®.
Tom Gill Chevrolet is the top dealership in new Chevrolet sales in the state of Kentucky. Tom Gill was the first auto dealer in the tri-state area to build an entirely new facility with luxuries such as a cafe, a retail shop, numerous flat-screen televisions, a customer computer station and interactive training facilities for staff. The dealership also offers a larger collision center, service department and selection of new and used cars. Due to the dealership’s record of excellent customer service, they were selected to participate in the Motor Trend Certified program.
“Our whole organization is proud to be affiliated with Motor Trend Certified driven by EasyCare®. It offers a value to the used car business that no one else in the marketplace has,” said Tom Gill, CEO of Tom Gill Chevrolet. “To partner with such a credible name as Motor Trend allows peace of mind for the consumer and gives us a tremendous competitive advantage over our peers.”
Driven by EasyCare, the new Motor Trend Certified program offers benefits that are typically only associated with luxury purchases. These benefits include mechanical repair coverage, paintless dent removal, guaranteed key replacement, 24/7 concierge service, a 3-day or 300-mile exchange policy and a Best Value Guarantee. The program provides consumers with quality assurance and an exceptional buying experience. It is not make and model specific and allows franchise dealerships to provide a highly valued certified pre-owned program for the Other Makes and Models (OMM) in their inventory.
“My expectations are that we will soon see a significant lift in our used car volume as we are able to provide superior value and great peace of mind to our customers,” said Gill.
Motor Trend Certified participation is made available only to a select group of dealerships across the country. Motor Trend Certified vehicles are thoroughly inspected, upgraded and guaranteed with a comprehensive warranty driven by EasyCare. Each dealership is carefully vetted and undergoes thorough training by EasyCare prior to certification.
During the intensive training, dealership personnel acquires the necessary skills and tools to provide customers with an outstanding buying experience that offers customers “a better way to buy a better car.” Training and monitoring continue after certification to ensure the highest customer satisfaction ratings.
Ira Gabriel, VP, Executive Director Motor Trend Certified for EasyCare, stated, “We are so happy to be working with Tom Gill Chevrolet. They had previously left and just recently returned to the program. Tom will tell you himself that the reason they came back was because their results dropped, and they realized what their customers were missing. We specifically chose this dealership because of their commitment to the customer and long-standing reputation. I have absolute certainty that Tom Gill Chevrolet will truly deliver ‘a better way to buy a better car’.”
For more information about the Motor Trend Certified program, please visit http://www.motortrendcertified.com
For more information on Tom Gill Chevrolet, please visit http://www.tomgill.com/.
Motor Trend® http://www.motortrend.com is a publication of Source Interlink Media, LLC, and a subsidiary of media and marketing services company Source Interlink Companies, Inc. EasyCare® is an Automobile Protection Corporation - APCO brand. For more information, please visit http://www.easycare.com.
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About EasyCare®, an Automobile Protection Corporation – APCO Brand:
Founded in 1984, Automobile Protection Corporation – APCO is the leading independent provider of automotive benefits specifically created to enhance a consumer’s vehicle buying and ownership experience in ways that create long-term bonds between the consumer and their dealership. APCO’s benefits are provided under the EasyCare® brand. EasyCare benefits include vehicle service contracts, dent removal coverage, GAP insurance, key replacement coverage, and 24/7 personal concierge service.
About Motor Trend Automotive Group and Source Interlink Media:
The Motor Trend Automotive Group (MTAG) is comprised of flagship automotive brands including Motor Trend, Automobile Magazine, Motor Trend Classic, IntelliChoice, Truck Trend and Automotive.com. Delivering a significant reach across both automotive enthusiast and various in-market consumer audiences, the Motor Trend Automotive Group produces news, features, road tests, data, cost of ownership, analysis, photography and video, and is responsible for some of the industry’s most coveted awards, including the Car of the Year, Automobile of the Year, Best Overall Value, Truck of the Year and more. In addition to print products with a combined audience in excess of 15 million consumers a month, the Motor Trend Automotive Group’s websites attract more than 14 million unique visitors and generate more than 51 million page views a month.
The Motor Trend Automotive Group is part of Source Interlink Media, LLC (SIM) which is the premier source of special interest media in the United States. With more than 70 publications, 90 Web sites, 800 branded products, 65+ events, and TV and radio programs, SIM is the largest provider of content to enthusiast communities interested in automotive, action sports, and other niche activities. The division's strategy is to wholly focus on targeted audiences by leveraging and expanding upon its core market-leading brands through a multiplatform media approach.